Media Tablets: Apple, Archos, Dell, Motorola, RIM, Samsung, and ViewSonic

3Q 2011 | Research Report Report | RR-MIT-11 | 53 pages | 44 tables | 8 charts | 13 figures | Excel | PDF | Powerpoint

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Table of Contents

  • Top Line Forecast
  • 1. EXECUTIVE SUMMARY
    • 1.1. Overview
    • 1.2. Market Drivers
    • 1.3. Market Inhibitors
    • 1.4. Key Findings and Strategic Recommendations
    • 1.5. Top-Line Forecast
  • 2. MARKET ISSUES
    • 2.1. Definitions
    • 2.2. Device Segmentation
    • 2.3. Distribution and Sales Channels
    • 2.4. Operator Interest and Early Media Tablet Dissatisfaction
    • 2.5. Go-to-Market Strategies
    • 2.6. Average Sales Price
    • 2.7. Market Drivers
    • 2.8. Market Inhibitors
    • 2.9. Use Cases
    • 2.10. Segments
    • 2.11. Consumer Awareness and Adoption of Media Tablets
    • 2.12. Consumer versus Business Use
  • 3. TECHNOLOGY ISSUES
    • 3.1. Features/Functionality
    • 3.2. Display Size / Resolution
    • 3.3. Connectivity Options
    • 3.4. Operating Systems
    • 3.5. Processors
  • 4. KEY INDUSTRY PLAYERS
    • 4.1. Apple Inc.
    • 4.2. Archos
    • 4.3. Dell Computers, Inc.
    • 4.4. Hewlett-Packard (HP)
    • 4.5. LG Electronics Inc.
    • 4.6. Motorola Mobility Inc.
    • 4.7. Research in Motion Ltd (RIM)
    • 4.8. Samsung Electronics Co Ltd
    • 4.9. ViewSonic
  • 5. MARKET FORECASTS
    • 5.1. Methodology
    • 5.2. General Methodology
    • 5.3. Regional Definitions
    • 5.4. Asia-Pacific
    • 5.5. North America
    • 5.6. Latin America
    • 5.7. Western Europe
    • 5.8. Eastern Europe
    • 5.9. Middle East and Africa
    • 5.10. Assumptions
    • 5.11. Market Segment Forecasts
    • 5.12. Media Tablet Shipment Scenarios
    • 5.13. Media Tablet Unit Shipments by Region
    • 5.14. Media Tablet Shipments by Country, North America
    • 5.15. WWAN-enabled Media Tablet Shipments by Country, North America
    • 5.16. Media Tablet End-User Device Revenues by Region
  • 6. COMPANY DIRECTORY
  • 7. ACRONYMS
    • 7.1. Scope of Study
    • 7.2. Sources and Methodology
    • 7.3. Notes

Charts

  1. Annual Media Tablet Shipments, World Market, 2009 to 2016
  2. 2010 Media Tablet Vendor Share
  3. Media Tablet Unit Shipments, World Market, Forecast: 2009 to 2016
  4. Media Tablet End-User Price Band Mix, World Market, Forecast: 2011 to 2016
  5. Interest in Purchasing a Media Tablet
  6. Reasons Not Interested in Purchasing a Media Tablet
  7. Media Tablet Unit Shipments
  8. Media Tablet End-User Price Band Mix

Figures

  1. Cydle Multipad M7
  2. Determining Business Use Cases
  3. Apple iPad
  4. Apple iPad 2
  5. Archos 70 Internet Tablet
  6. Dell Streak 7
  7. HP TouchPad
  8. T-Mobile USA G-Slate by LG
  9. Motorola Xoom Tablet
  10. RIM BlackBerry PlayBook
  11. Samsung Galaxy Tab 7-inch
  12. ViewSonic ViewPad 10
  13. Regional Map of the World


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A new category of ultra-mobile computing devices is starting to gain awareness and appeal to the mass market. The media tablet, which began to gain traction in 2010, will come into its own in 2011 and beyond. While laptops are focused on productivity, and mobile phones are still primarily about communication, the main focus of media tablets is entertainment. This study defines the product category, discusses market drivers and inhibitors, and provides information about distribution channels, go-to-market strategies, product pricing, and availability. The report also presents information about device features, capabilities, and use cases, and provides forecasts of media tablet shipments and price bands.

Table of Contents

  • Top Line Forecast
  • 1. EXECUTIVE SUMMARY
    • 1.1. Overview
    • 1.2. Market Drivers
    • 1.3. Market Inhibitors
    • 1.4. Key Findings and Strategic Recommendations
    • 1.5. Top-Line Forecast
  • 2. MARKET ISSUES
    • 2.1. Definitions
    • 2.2. Device Segmentation
    • 2.3. Distribution and Sales Channels
    • 2.4. Operator Interest and Early Media Tablet Dissatisfaction
    • 2.5. Go-to-Market Strategies
    • 2.6. Average Sales Price
    • 2.7. Market Drivers
    • 2.8. Market Inhibitors
    • 2.9. Use Cases
    • 2.10. Segments
    • 2.11. Consumer Awareness and Adoption of Media Tablets
    • 2.12. Consumer versus Business Use
  • 3. TECHNOLOGY ISSUES
    • 3.1. Features/Functionality
    • 3.2. Display Size / Resolution
    • 3.3. Connectivity Options
    • 3.4. Operating Systems
    • 3.5. Processors
  • 4. KEY INDUSTRY PLAYERS
    • 4.1. Apple Inc.
    • 4.2. Archos
    • 4.3. Dell Computers, Inc.
    • 4.4. Hewlett-Packard (HP)
    • 4.5. LG Electronics Inc.
    • 4.6. Motorola Mobility Inc.
    • 4.7. Research in Motion Ltd (RIM)
    • 4.8. Samsung Electronics Co Ltd
    • 4.9. ViewSonic
  • 5. MARKET FORECASTS
    • 5.1. Methodology
    • 5.2. General Methodology
    • 5.3. Regional Definitions
    • 5.4. Asia-Pacific
    • 5.5. North America
    • 5.6. Latin America
    • 5.7. Western Europe
    • 5.8. Eastern Europe
    • 5.9. Middle East and Africa
    • 5.10. Assumptions
    • 5.11. Market Segment Forecasts
    • 5.12. Media Tablet Shipment Scenarios
    • 5.13. Media Tablet Unit Shipments by Region
    • 5.14. Media Tablet Shipments by Country, North America
    • 5.15. WWAN-enabled Media Tablet Shipments by Country, North America
    • 5.16. Media Tablet End-User Device Revenues by Region
  • 6. COMPANY DIRECTORY
  • 7. ACRONYMS
    • 7.1. Scope of Study
    • 7.2. Sources and Methodology
    • 7.3. Notes

Charts

  1. Annual Media Tablet Shipments, World Market, 2009 to 2016
  2. 2010 Media Tablet Vendor Share
  3. Media Tablet Unit Shipments, World Market, Forecast: 2009 to 2016
  4. Media Tablet End-User Price Band Mix, World Market, Forecast: 2011 to 2016
  5. Interest in Purchasing a Media Tablet
  6. Reasons Not Interested in Purchasing a Media Tablet
  7. Media Tablet Unit Shipments
  8. Media Tablet End-User Price Band Mix

Figures

  1. Cydle Multipad M7
  2. Determining Business Use Cases
  3. Apple iPad
  4. Apple iPad 2
  5. Archos 70 Internet Tablet
  6. Dell Streak 7
  7. HP TouchPad
  8. T-Mobile USA G-Slate by LG
  9. Motorola Xoom Tablet
  10. RIM BlackBerry PlayBook
  11. Samsung Galaxy Tab 7-inch
  12. ViewSonic ViewPad 10
  13. Regional Map of the World

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