The Wearables and Devices sector delivers detailed analysis of the smartphone, tablet, and wearables industries with research extending from the underpinning enabling technologies implemented in future mobile devices to the demand and supply dynamics at work in the world’s markets. While these mobile devices create the largest global consumer electronics market, providing myriad opportunities, it also provides some of the toughest challenges for vendors as segments of the market mature. To counter this development, the practice provides an understanding of the next phase of growth in the mobile devices sector utilizing key segmentations, market data, and forecasts. Essential research areas to aid this understanding includes enterprise applications, mobile broadband adoption, the effects of new developing business models, demand shifts to the replacement market, the transformative impact of core enabling technologies (such as flexible displays, energy harvesting, array cameras, and smart biometrics), and new revenue opportunities in modular devices and smart accessories.
I was recently at a manufacturer analyst event listening to the CEO put forward the interesting thesis that the US phone market is in something of an arms race. No doubt, as in every product market, there is an emphasis on innovation and one-up-manship of the competition that inevitably leads to product and feature set innovation. The startling thing about the smartphone market is that the pace of innovation is rapidly increasing. Moreover, this rapid change in the market is doing incredible long-term damage to the carrier community. A prominent feature in the media during the cold war arms race was the doomsday clock. If we apply a similar timeline of mutually assured destruction to the wireless market, then we could argue that we are now nearing midnight. What are the factors causing this situation and will it be defused?