The Wearables and Devices sector delivers detailed analysis of the smartphone, tablet, and wearables industries with research extending from the underpinning enabling technologies implemented in future mobile devices to the demand and supply dynamics at work in the world’s markets. While these mobile devices create the largest global consumer electronics market, providing myriad opportunities, it also provides some of the toughest challenges for vendors as segments of the market mature. To counter this development, the practice provides an understanding of the next phase of growth in the mobile devices sector utilizing key segmentations, market data, and forecasts. Essential research areas to aid this understanding includes enterprise applications, mobile broadband adoption, the effects of new developing business models, demand shifts to the replacement market, the transformative impact of core enabling technologies (such as flexible displays, energy harvesting, array cameras, and smart biometrics), and new revenue opportunities in modular devices and smart accessories.
When it comes to establishing and demonstrating green credentials, many mobile operators and handset vendors are still testing the waters to find effective methods that will be both heard and understood by consumers at large. In fact, many market participants are still trying to determine if the cost and effort of developing a green message is even worth the effort. Green initiatives are still in a nascent stage with no globally unified set of regulations or standards that directly address the greening of mobile operators and handset vendors. How, then, can handset vendors and mobile operators effectively help guide consumers through this fractured set of messages and options being delivered to them on a daily basis?