The limited processing and memory capabilities of mobile devices have always required some use of the "cloud" for delivery of mobile applications and services. However, the challenges inherent in application development as well as the desire to enhance applications with location, presence, and other value-added services are driving greater use of the cloud for creating advanced mobile applications. The enterprise will be the primary beneficiary of cloud services as mobilizing enterprise data and enhancing existing mobile applications and services will tremendously enhance productivity. The benefits of enterprise cloud services will be available not only to large enterprises but also to the SMB customer segment.
This study provides a detailed view of the drivers and inhibitors for cloud services used across all mobile device platforms. Particular attention is given to cloud services providers including Amazon, Google, and Microsoft for facilitating greater mobile applications development, mobilizing enterprise data and merging the IT and telecommunications supply chains. The report includes an in-depth review of the enteprise IT and mobile supply chains and how each is leveraging networks and cloud services to support a growing mobile worker base.
Forecasts are provided for traditional mobile cloud applications, new mobile cloud applications and for hosted mobile services. Subscriber and revenue estimates are included for North America, Western Europe, Asia Pacific and Rest of World. The report is rounded out with recommendations to mobile and IT suppliers, helping them to capitalize on the opportunities provided by enterprise cloud services.