INDEX

Navigation Devices and Services: In-Dash, Portable, and Mobile Handset-Based Navigation

The consumer navigation market continues to advance as some new features and capabilities come to fruition, others fall short, business models change and the ecosystem evolves. There has been a great deal of activity around mobile handset solutions, as vendors scramble to take advantage of the growth in GPS-enabled devices and application stores. Vendors that offer navigation systems in other form factors (In-dash, aftermarket and PND) continue to evolve their solutions to meet the changing needs and desires of consumers.

This study provides in-depth coverage of consumer navigations systems, devices and services by worldwide region. It discusses recent events in the space, provides recommendations for ecosystem players, explores important trends in the market, and includes detailed forecasts by geography.

Table of Contents

  • Executive Brief: Top-Line Forecast
  • 1. Executive Summary
    • 1.1. Trends in Consumer Navigation
    • 1.2. The Consumer Navigation Ecosystem
    • 1.3. Drivers, Barriers, and Business Models
    • 1.4. Navigation Form Factors
    • 1.5. Consumer Navigation Forecasts
    • 1.6. Conclusions
  • 2. Recommendations
    • 2.1. Recommendations to the Navigation Ecosystem
    • 2.2. Recommendations to Car Manufacturers and In-Dash Navigation Vendors
    • 2.3. Recommendations to PND Vendors
    • 2.4. Recommendations to Carriers and Off-Board Handset-Based Navigation Vendors
    • 2.5. Recommendations to Handset Manufacturers
    • 2.6. Recommendations to Digital Map, Traffic, and Other Navigation Content Providers
  • 3. Consumer Navigation Technologies
    • 3.1. Navigation Hardware and Software and Development Platforms
    • 3.2. GPS and GNSS Satellite and Receiver Technology
      • 3.2.1. GPS Receiver Technology
      • 3.2.2. GNSS Satellite Systems
      • 3.2.3. GPS
        • 3.2.3.1. Galileo
        • 3.2.3.2. GLONASS
        • 3.2.3.3. WAAS, EGNOS, and CAGAN
    • 3.3. GPS Antennas
    • 3.4. Speech Technology
      • 3.4.1. Text-to-Speech
      • 3.4.2. Voice Recognition
      • 3.4.3. Sensor Technology
  • 4. Consumer Navigation Explained
    • 4.1. Definitions and User Modes
    • 4.2. Consumer Navigation Form Factors
      • 4.2.1. In-Dash Factory-Installed Navigation Systems
      • 4.2.2. In-Dash Aftermarket Navigation Systems
      • 4.2.3. Non-Connected PNDs
      • 4.2.4. Connected PNDs
      • 4.2.5. Handset and PDA-Based On-Board and Hybrid Navigation Systems
      • 4.2.6. Handset-Based Off-Board
      • 4.2.7. Other Navigation Form Factors
    • 4.3. Navigation User Behavior and Segmentation
      • 4.3.1. Navigation Segments
      • 4.3.2. Navigation User Behavior
    • 4.4. Consumer Navigation Functions, Features, and Components
      • 4.4.1. User Interface Components
        • 4.4.1.1. Touchscreens
        • 4.4.1.2. Speech Recognition and Text-to-Speech
        • 4.4.1.3. Gesture- and Motion-Based User Interfaces
      • 4.4.2. Navigation Content
        • 4.4.2.1. Digital Maps
        • 4.4.2.2. Traffic Information
        • 4.4.2.3. Speed Traps
        • 4.4.2.4. POI and Other Navigation Content
      • 4.4.3. Connectivity
      • 4.4.4. Multimedia Features
  • 5. Consumer Navigation Market Players, Ecosystem, and Value Chain
    • 5.1. Major Trends
      • 5.1.1. Acquisitions, Consolidation, and Fallout
      • 5.1.2. Vertical Integration and Partnerships
    • 5.2. Navigation Market Players and Ecosystem
      • 5.2.1. Car Manufacturers
      • 5.2.2. In-Dash Navigation Vendors
      • 5.2.3. PND Vendors
      • 5.2.4. Handset-Based Solutions
        • 5.2.4.1. On-Board Navigation Software Vendors
        • 5.2.4.2. Off-Board Navigation Software Vendors
          • 5.2.4.2.1. Free Solutions
          • 5.2.4.2.2. Google
          • 5.2.4.2.3. amAze (LocatioNet)
          • 5.2.4.2.4. Paying Solutions
          • 5.2.4.2.5. Hybrid Solutions
      • 5.2.5. Cellular Carriers
      • 5.2.6. Handset Manufacturers
      • 5.2.7. Digital Map Providers
      • 5.2.8. Traffic Information Providers
      • 5.2.9. Navigation Content Providers
      • 5.2.10. Navigation Component Providers
      • 5.2.11. Navigation Platform Providers
      • 5.2.12. Retailers
  • 6. Consumer Navigation Trends, Drivers, Barriers, and Business Models
    • 6.1. Main Trends
      • 6.1.1. Connected PNDs (Real-Time Two-Way Connectivity)
      • 6.1.2. Traffic Information Services
        • 6.1.2.1. Lifetime Traffic Subscriptions
      • 6.1.3. Map Updates
      • 6.1.4. Real-Time Connected Navigation Content
      • 6.1.5. 3D Digital Map Content
      • 6.1.6. Multi-Mode Navigation
      • 6.1.7. New Navigation Form Factors
      • 6.1.8. Speech Technology
      • 6.1.9. Integration of Navigation and Location-Based Services
      • 6.1.10. Open Development Platforms
      • 6.1.11. Multimedia Features
      • 6.1.12. GPS Technology
      • 6.1.13. Low-End Navigation Solutions
      • 6.1.14. Packages and Service Bundles
    • 6.2. Drivers
      • 6.2.1. Navigation as a Fundamental and Universal Consumer Need
      • 6.2.2. Cost Savings
      • 6.2.3. Eco-Awareness
      • 6.2.4. Value-Added Services and Content
      • 6.2.5. User Awareness and Education
      • 6.2.6. Affordability and Pricing Method
      • 6.2.7. Availability
      • 6.2.8. Enhanced and Safe User Interfaces
      • 6.2.9. Convergence and New Form Factors
    • 6.3. Barriers
      • 6.3.1. Safety and Security Legislation
      • 6.3.2. GPS Handset Availability
      • 6.3.3. Subscription-Based Business Models
      • 6.3.4. Technical Limitations of GPS Technology and Cellular Networks
    • 6.4. Business Models
      • 6.4.1. One-Off Costs
      • 6.4.2. Subscription-Based Models
      • 6.4.3. Regional Use
      • 6.4.4. Pay per Use
      • 6.4.5. Packages and Bundled Offers
      • 6.4.6. Advertising-Based Models (Google)
  • 7. Consumer Navigation Market Forecasts
    • 7.1. Forecast Definitions, Methodology, and Assumptions
      • 7.1.1. Definitions
        • 7.1.1.1. Navigation Form Factor Definitions
      • 7.1.2. Methodology
        • 7.1.2.1. General Methodology
        • 7.1.2.2. Step-by-Step Methodology
    • 7.2. North America
    • 7.3. Latin America
    • 7.4. Western Europe
    • 7.5. Eastern Europe
    • 7.6. Asia-Pacific
    • 7.7. Africa and the Middle East
  • 8. Company Profiles
    • 8.1. Airbiquity Inc
    • 8.2. ALK Technologies Inc
    • 8.3. Alpine Electronics
    • 8.4. Appello Systems
    • 8.5. Apple Inc
    • 8.6. AT&T
    • 8.7. Becker (Harman International)
    • 8.8. Best Buy
    • 8.9. Blaupunkt
    • 8.10. BMW
    • 8.11. Clarion
    • 8.12. Continental (Siemens VDO)
    • 8.13. Cydle Inc
    • 8.14. deCarta Inc
    • 8.15. Delphi
    • 8.16. DENSO
    • 8.17. Fine Digital Inc
    • 8.18. Ford Motor Company
    • 8.19. Fujitsu Ten
    • 8.20. Fullpower Technologies Inc
    • 8.21. Garmin Ltd
    • 8.22. GeoLife
    • 8.23. Google
    • 8.24. Harman/Kardon (Harmon International)
    • 8.25. Intellinav (Netropa Corporation)
    • 8.26. Intrinsyc Software International Inc
    • 8.27. Jentro Technologies GmbH
    • 8.28. Kenwood
    • 8.29. LocatioNet Systems Ltd
    • 8.30. Loquendo
    • 8.31. Magellan Navigation Inc
    • 8.32. MapQuest Inc
    • 8.33. MEDION AG
    • 8.34. Microsoft Corporation
    • 8.35. Mio/MiTAC
    • 8.36. Mireo
    • 8.37. Nav N Go
    • 8.38. Navigation Solutions LLC
    • 8.39. NAVIGON AG
    • 8.40. NAVITIME
    • 8.41. NAVTEQ Corp
    • 8.42. NDrive Navigation Systems
    • 8.43. Nextar Inc
    • 8.44. Nokia
    • 8.45. Nuance Communications Inc
    • 8.46. Palm Inc
    • 8.47. Panasonic Corporation
    • 8.48. Pioneer Corporation
    • 8.49. Route 66 Geographic Information Systems BV
    • 8.50. Samsung
    • 8.51. SiRF
    • 8.52. Skobbler
    • 8.53. Sprint
    • 8.54. Sony Electronics Inc
    • 8.55. Sony Ericsson
    • 8.56. SVOX AG
    • 8.57. Sygic
    • 8.58. Tele Atlas NV
    • 8.59. TeleCommunication Systems Inc (TCS)
    • 8.60. TeleNav Inc
    • 8.61. Telmap Ltd
    • 8.62. Thinkware
    • 8.63. TomTom
    • 8.64. UbiEst SpA
    • 8.65. Verizon Wireless
    • 8.66. Wayfinder
    • 8.67. Yahoo!
  • 9. Company Directory
  • 10. Acronyms
  • Table 1-1, Navigation Device Form Factor SWOT, World Market: 2010

Charts

  1. Navigation System and Device Shipments by Type World Market, Forecast: 2005 to 2015

Companies Mentioned

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Research Information

  • Price Log in to view pricing
  • Publish Date 2Q 2010
  • Research Type Research Report Report
  • Code RR-NAV-10
  • Pages 109
  • Tables 74
  • Charts 97
  • File Formats Excel PDF Powerpoint