In July 2008, the TransferJet Consortium was granted clearance from the tower and took flight into the wireless connectivity sky. Spearheaded by Sony, the recent announcement outlines an agreement to form a consortium to develop specifications for interconnecting products. Such specifications will use TransferJet, a new interoperable wireless transfer technology that enables the rapid transfer of high resolution video, music, and images. The TransferJet Consortium plans to promote a wide range of products and services incorporating TransferJet technology. Its aim is to accelerate the adoption of TransferJet throughout the consumer electronics industry.