Category archives: Video & Cloud Services

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Pay TV Subscribers Not Yet Ready to Cut the Cord

The collective whisper amongst would-be cord cutters is pervasive — many consumers suggest that paying a monthly premium for channels and content they aren't regularly consuming has heightened the urge to switch to streaming platform services like Apple TV, Netflix, or Hulu. Although your regional cable provider faces a continuously difficult challenge in keeping customers and generating revenue, the pay ...

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The Pervasive Screen Is Coming. But When?

The last decade and a half has seen a tremendous amount of change in the video market, especially when you consider TVs extended history. The arrival of YouTube in 2005 sparked a revolution in video that both scared the incumbents and excited the masses – this was the “democratization of video” and the power was ...

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What's Next for Flat Panel TVs?

The consumer market for flat panel HD TVs has continuously grown throughout the last decade and a half. Due to larger screen sizes, higher resolution, and increased smart capabilities, flat panel TV adoption has overcome what is generally a saturated market. The demand for the most updated, "must-have" technology in arguably the home's most important ...

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Ad Tech Spend Adding Up Quickly

As people continue to consume content in new formats, and on new platforms, advertisers are seeking out new ways to connect. As a result, digital ad spend is accounting for larger portions of marketing budgets, which is great news for advertising technology (ad tech) companies.