NFC Driving Market Convergence

Market Insight

Currently, there is a certain buzz around how NFC, as the technology platform by which service providers can host a variety of added value services, can make market convergence a reality and thus open up new revenue streams. Although it is largely expected that payments will be the primary driver because of their ability to offer proximity, P2P, and online payment functionality by way of a single device, the payments market will not be the only driver. Although transportation may be one of the first to benefit from convergence, others will no doubt follow closely on the success of convergence in the transportation market.

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