My Supplier, My Competitor: Challenges in the Tablet World

Market Insight

The unfortunate and inevitable side-effect that “coming soon” product introductions have on the market is how they will stall some portion of the buying audience from investing today. Putting one’s plans down in advance of public announcement has two intended audiences: customers who rely on roadmaps to demonstrate that a vendor has “staying power,” and supplier partners who communicate commitment to the supply chain and relay future requirements. Each top line brand—Google and Microsoft—seeks to replicate the closed ecosystem that Apple enjoys; as two of the largest suppliers in the mobile and computing industry, they have decided to take control of their vendor ecosystems and offer competing tablet products.

You must be a subscriber to Connected Home Devices, or Media Tablets, Ultrabooks & eReaders to view the My Supplier, My Competitor: Challenges in the Tablet World Insight.

To find out more about subscribing:

Contact a representative about purchasing options.