CE Device Ownership in US

Survey

This is a primary research-based tracking study that provides dynamic insight into the constantly-changing Chinese consumer mobility market. In March 2011, 1000 affluent, tech-savvy Chinese consumers completed a comprehensive online questionnaire that gathered detailed current usage information, and next six-month purchase intentions for mobile phones, smartphones, and tablets. Usage and perceptions of mobile money services, mobile advertising, location-based services, and multi-device data sharing plans were also covered in the survey.