Automotive Telematics

Embedded, Hybrid, Portable, and Converged Solutions

Research Report

Consumer telematics systems are gaining momentum due to the growing awareness of the benefits of positioning and communications technologies in cars for improved safety, security, maintenance, convenience, infotainment, and cost savings. Toyota launched telematics services in the US and China in 2009, and Ford continues to extend its SYNC service in the US, with introduction in Europe planned. Government regulation is an important driver in Europe and Brazil.

This study examines consumer telematics hardware form factors, features, trends, drivers and barriers. It describes the telematics ecosystem and value chain and provides strategic recommendations. The study contains forecasts by region for shipments and revenues of embedded and hybrid OEM, aftermarket, portable and converged systems and services.

Table of Contents

  • Executive Brief: Top-Line Forecast
  • Executive Brief: Market Share and Regional Differences
  • Executive Brief: Drivers
  • Executive Brief: Barriers
  • Executive Brief: Summary and Strategic Recommendations
  • Charts 1.1 Consumer Telematics Subscribers by Region, World Market, Forecast: 2008 to 2015
  • 1. Executive Summary
    • 1.1. Main Consumer Telematics Market Trends
      • 1.1.1. Recovery from the Recession
      • 1.1.2. Government regulation
      • 1.1.3. Smartphone Integration and Open Platforms
      • 1.1.4. Developing Markets
      • 1.1.5. Internet Access
      • 1.1.6. Driver Behavior Monitoring Solutions
    • 1.2. Drivers and Barriers
    • 1.3. Regional Differences and Competitive Environment
    • 1.4. Forecasts
  • 2. Recommendations
    • 2.1. General Recommendations
    • 2.2. Recommendations for Car Manufacturers
    • 2.3. Recommendations for Telematics Service Providers and Tier-Ones
    • 2.4. Recommendations for Carriers, MVNOs, and Connectivity Providers
    • 2.5. Recommendations for Governments and Regulators
  • 3. Consumer Telematics Services
    • 3.1. Definition and Scope of Consumer Telematics
    • 3.2. Consumer Telematics Applications and Services
      • 3.2.1. Safety and Security Applications
        • 3.2.1.1. Emergency Calling (eCall)
        • 3.2.1.2. Roadside Assistance/Breakdown Call (bCall)
        • 3.2.1.3. Stolen Vehicle Tracking and Recovery/Geofencing
        • 3.2.1.4. Driver Behavior Monitoring
        • 3.2.1.5. Remote Slowdown and Immobilization
      • 3.2.2. Connected Infotainment Applications
        • 3.2.2.1. Off-Board and Hybrid Navigation
        • 3.2.2.2. Concierge Services
        • 3.2.2.3. Online Services and Multimedia
    • 3.3. Cost-Saving Applications
      • 3.3.1. Pay-as-You-Drive Insurance
      • 3.3.2. Eco Applications
    • 3.4. Convenience Applications
      • 3.4.1. Remote Diagnostics and Maintenance
      • 3.4.2. Electronic Toll Collection and Congestion Charging
      • 3.4.3. Remote Door Lock/Unlock
  • 4. Consumer Telematics Technology
    • 4.1. Consumer Telematics System Components
      • 4.1.1. Telematics Control Unit
      • 4.1.2. Crash Sensors
      • 4.1.3. Car Interfaces
        • 4.1.3.1. CAN bus
        • 4.1.3.2. On-Board Diagnostics-II Bus
    • 4.2. Positioning Technologies
      • 4.2.1. Satellite Positioning Technologies
        • 4.2.1.1. GPS
        • 4.2.1.2. Galileo
        • 4.2.1.3. GLONASS
        • 4.2.1.4. Compass
      • 4.2.2. Other Positioning Technologies
    • 4.3. Communication Technologies
      • 4.3.1. Cellular
      • 4.3.2. Satellite
      • 4.3.3. Analog and Digital Radio
      • 4.3.4. Bluetooth
      • 4.3.5. USB
      • 4.3.6. WLAN
    • 4.4. Automotive Operating Systems
      • 4.4.1. Microsoft Auto
      • 4.4.2. QNX (RIM)
      • 4.4.3. Wind River (Intel)
      • 4.4.4. MeeGo - Nokia/Intel
      • 4.4.5. Android
    • 4.5. Speech Technology
      • 4.5.1. Text-to-Speech (TTS)
      • 4.5.2. Speech Recognition
  • 5. Consumer Telematics Form Factors
    • 5.1. Overview
    • 5.2. Factory-installed Telematics Systems (OEM Systems)
      • 5.2.1. Fully Embedded OEM Systems
      • 5.2.2. Hybrid OEM Systems
    • 5.3. Aftermarket Telematics Systems
      • 5.3.1. Embedded Aftermarket Systems
      • 5.3.2. Portable Aftermarket Systems
      • 5.3.3. Handset-Based Aftermarket Solutions
  • 6. Consumer Telematics Ecosystem
    • 6.1. Overview
    • 6.2. Standardization and Government Initiatives
      • 6.2.1. European eCall Initiative
        • 6.2.1.1. ECall Service
        • 6.2.1.2. ECall Benefits and Costs
        • 6.2.1.3. ECall Standards
        • 6.2.1.4. ECall Status
        • 6.2.1.5. ECall Relevance
      • 6.2.2. Brazil SVT Legislation
      • 6.2.3. Next-Generation Telematics Protocol
      • 6.2.4. GENIVI Alliance
      • 6.2.5. SISTER Project
      • 6.2.6. Nokia - Terminal Mode (C4EA)
    • 6.3. OEM Consumer Telematics Players
      • 6.3.1. Audi
      • 6.3.2. BMW
      • 6.3.3. Fiat
      • 6.3.4. Ford
      • 6.3.5. General Motors
      • 6.3.6. Mercedes-Benz
      • 6.3.7. Chrysler
      • 6.3.8. PSA Peugeot Citroen
      • 6.3.9. Volvo
      • 6.3.10. Jaguar/Land Rover (Tata)
      • 6.3.11. Nissan
      • 6.3.12. Honda
      • 6.3.13. Toyota
      • 6.3.14. Hyundai-Kia
      • 6.3.15. Volkswagen
    • 6.4. Telematics Service Providers
      • 6.4.1. ATX
      • 6.4.2. WirelessCar
      • 6.4.3. Hughes Telematics
      • 6.4.4. Connexis
      • 6.4.5. Airbiquity
    • 6.5. Automotive Suppliers
      • 6.5.1. Bosch
      • 6.5.2. Continental
      • 6.5.3. Delphi
      • 6.5.4. Magneti Marelli
      • 6.5.5. Visteon
      • 6.5.6. Denso
      • 6.5.7. Harman
    • 6.6. Aftermarket Telematics Service and Solution Providers
      • 6.6.1. MiX Telematics
      • 6.6.2. AAA
      • 6.6.3. Cesar Satellite
      • 6.6.4. Cobra Automotive Technologies
      • 6.6.5. Directed Electronics
      • 6.6.6. LoJack
      • 6.6.7. AutoLocator
      • 6.6.8. Autonet
      • 6.6.9. Octo Telematics
      • 6.6.10. Teensurance
      • 6.6.11. TrafficMaster
      • 6.6.12. WebTech Wireless
      • 6.6.13. ViaSat
      • 6.6.14. Mobile Devices
      • 6.6.15. TomTom
      • 6.6.16. Auto Page
      • 6.6.17. CarShield
      • 6.6.18. Spot (Globalstar)
      • 6.6.19. Motolingo
    • 6.7. Telematics Hardware Component Providers
      • 6.7.1. Module Vendors
      • 6.7.2. Chipset Vendors
    • 6.8. Wireless Connectivity Providers
      • 6.8.1. Carriers
      • 6.8.2. MVNOs
  • 7. Drivers and Barriers
    • 7.1. Drivers
      • 7.1.1. Consumer Awareness about Safety
      • 7.1.2. Decreasing Connectivity Costs
      • 7.1.3. Government Regulation
      • 7.1.4. Electrical Vehicles
      • 7.1.5. Free Telematics Services
      • 7.1.6. Innovations in Hardware and Software Technologies
      • 7.1.7. Interest in Connected Infotainment
      • 7.1.8. Interest in Cost-Saving Features
    • 7.2. Barriers
      • 7.2.1. Cellular Broadband Connectivity Coverage
      • 7.2.2. Long Automotive Development Cycles
      • 7.2.3. Lack of Upgradeable Telematics Systems
      • 7.2.4. Complex User Interfaces
      • 7.2.5. Lack of Compelling Content
      • 7.2.6. Safety Risks
      • 7.2.7. Privacy Concerns
      • 7.2.8. User Awareness
      • 7.2.9. Complexity and Fragmentation
      • 7.2.10. Profitability Issues
  • 8. Forecasts
    • 8.1. Forecast Methodology, Definitions, and Assumptions
      • 8.1.1. Methodology
      • 8.1.2. Definitions
    • 8.2. United States
    • 8.3. Canada
    • 8.4. Latin America
    • 8.5. Western Europe
    • 8.6. Eastern Europe
    • 8.7. Asia-Pacific
    • 8.8. Africa & Middle East
  • 9. Company Directory
  • 10. Acronyms

Tables

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  1. Telematics Penetration into New Vehicles, World Market, Forecast: 2008 to 2015
  2. Global OEM and Aftermarket Telematics Subscribers, World Market, Forecast: 2008 to 2015
  3. Consumer Telematics Subscribers by Region, World Market, Forecast: 2008 to 2015
  4. Consumer Telematics Services Revenue by Region, World Market, Forecast: 2008 to 2015
  5. Consumer Telematics Shipments by Region, World Market, Forecast: 2008 to 2015
  6. Consumer Telematics Hardware Revenue by Region, World Market, Forecast: 2008 to 2015
  7. Total Consumer Telematics Revenue by Region, World Market, Forecast: 2008 to 2015
  8. OEM Telematics Market Matrix, United States, Forecast: 2010
  9. OEM Telematics Market Matrix, Canada, Forecast: 2010
  10. OEM Telematics Market Matrix, Latin America, Forecast: 2010
  11. OEM Telematics Market Matrix, Western Europe, Forecast: 2010
  12. OEM Telematics Market Matrix, Eastern Europe, Forecast: 2010
  13. OEM Telematics Market Matrix, Asia-Pacific, Forecast: 2010
  14. OEM Telematics Market Matrix, Middle East and Africa, Forecast: 2010
  15. Telematics Penetration into New Vehicles, United States, Forecast: 2008 to 2015
  16. Consumer Telematics Shipments by Type, Canada, Forecast: 2008 to 2015
  17. Consumer Telematics Hardware Revenue by Type, Canada, Forecast: 2008 to 2015
  18. Total Consumer Telematics Revenue by Type, Canada, Forecast: 2008 to 2015
  19. Telematics Penetration into New Vehicles, Latin America, Forecast: 2008 to 2015
  20. Consumer Telematics Subscribers by Type, Latin America, Forecast: 2008 to 2015
  21. Consumer Telematics Services Revenue by Type, Latin America, Forecast: 2008 to 2015
  22. Consumer Telematics Shipments by Type, Latin America, Forecast: 2008 to 2015
  23. Consumer Telematics Hardware Revenue by Type, Latin America, Forecast: 2008 to 2015
  24. Total Consumer Telematics Revenue by Type, Latin America, Forecast: 2008 to 2015
  25. Telematics Penetration into New Vehicles, Western Europe, Forecast: 2008 to 2015
  26. Consumer Telematics Subscribers by Type, United States, Forecast: 2008 to 2015
  27. Consumer Telematics Subscribers by Type, Western Europe, Forecast: 2008 to 2015
  28. Consumer Telematics Services Revenue by Type, Western Europe, Forecast: 2008 to 2015
  29. Consumer Telematics Shipments by Type, Western Europe, Forecast: 2008 to 2015
  30. Consumer Telematics Hardware Revenue by Type, Western Europe, Forecast: 2008 to 2015
  31. Total Consumer Telematics Revenue by Type, Western Europe, Forecast: 2008 to 2015
  32. Telematics Penetration into New Vehicles, Eastern Europe, Forecast: 2008 to 2015
  33. Consumer Telematics Subscribers by Type, Eastern Europe, Forecast: 2008 to 2015
  34. Consumer Telematics Services Revenue by Type, Eastern Europe, Forecast: 2008 to 2015
  35. Consumer Telematics Shipments by Type, Eastern Europe, Forecast: 2008 to 2015
  36. Consumer Telematics Hardware Revenue by Type, Eastern Europe, Forecast: 2008 to 2015
  37. Consumer Telematics Services Revenue by Type, United States, Forecast: 2008 to 2015
  38. Total Consumer Telematics Revenue by Type, Eastern Europe, Forecast: 2008 to 2015
  39. Telematics Penetration into New Vehicles, Asia-Pacific, Forecast: 2008 to 2015
  40. Consumer Telematics Subscribers by Type, Asia-Pacific, Forecast: 2008 to 2015
  41. Consumer Telematics Services Revenue by Type, Asia-Pacific, Forecast: 2008 to 2015
  42. Consumer Telematics Shipments by Type, Asia-Pacific, Forecast: 2008 to 2015
  43. Consumer Telematics Hardware Revenue by Type, Asia-Pacific, Forecast: 2008 to 2015
  44. Total Consumer Telematics Revenue by Type, Asia-Pacific, Forecast: 2008 to 2015
  45. Telematics Penetration into New Vehicles, Africa & Middle East, Forecast: 2008 to 2015
  46. Consumer Telematics Subscribers by Type, Africa & Middle East, Forecast: 2008 to 2015
  47. Consumer Telematics Services Revenue by Type, Africa & Middle East, Forecast: 2008 to 2015
  48. Consumer Telematics Shipments by Type, United States, Forecast: 2008 to 2015
  49. Consumer Telematics Shipments by Type, Africa & Middle East, Forecast: 2008 to 2015
  50. Consumer Telematics Hardware Revenue by Type, Africa & Middle East, Forecast: 2008 to 2015
  51. Total Consumer Telematics Revenue by Type, Africa & Middle East, Forecast: 2008 to 2015
  52. Consumer Telematics Hardware Revenue by Type, United States, Forecast: 2008 to 2015
  53. Total Consumer Telematics Revenue by Type, United States, Forecast: 2008 to 2015
  54. Telematics Penetration into New Vehicles, Canada, Forecast: 2008 to 2015
  55. Consumer Telematics Subscribers by Type, Canada, Forecast: 2008 to 2015
  56. Consumer Telematics Services Revenue by Type, Canada, Forecast: 2008 to 2015

Charts

  1. Telematics Penetration into New Vehicles
  2. Global OEM and Aftermarket Telematics Subscribers
  3. Consumer Telematics Subscribers by Region
  4. Consumer Telematics Services Revenue by Region
  5. Consumer Telematics Shipments by Region
  6. Consumer Telematics Hardware Revenue by Region
  7. Total Consumer Telematics Revenue by Region
  8. Telematics Penetration into New Vehicles
  9. Consumer Telematics Subscribers by Type
  10. Consumer Telematics Services Revenue by Type
  11. Consumer Telematics Shipments by Type
  12. Consumer Telematics Hardware Revenue by Type
  13. Total Consumer Telematics Revenue by Type
  14. Telematics Penetration into New Vehicles
  15. Consumer Telematics Subscribers by Type
  16. Consumer Telematics Services Revenue by Type
  17. Consumer Telematics Shipments by Type
  18. Consumer Telematics Hardware Revenue by Type
  19. Total Consumer Telematics Revenue by Type
  20. Telematics Penetration into New Vehicles
  21. Consumer Telematics Subscribers by Type
  22. Consumer Telematics Services Revenue by Type
  23. Consumer Telematics Shipments by Type
  24. Consumer Telematics Hardware Revenue by Type
  25. Total Consumer Telematics Revenue by Type
  26. Telematics Penetration into New Vehicles
  27. Consumer Telematics Subscribers by Type
  28. Consumer Telematics Services Revenue by Type
  29. Consumer Telematics Shipments by Type
  30. Consumer Telematics Hardware Revenue by Type
  31. Total Consumer Telematics Revenue by Type
  32. Telematics Penetration into New Vehicles
  33. Consumer Telematics Subscribers by Type
  34. Consumer Telematics Services Revenue by Type
  35. Consumer Telematics Shipments by Type
  36. Consumer Telematics Hardware Revenue by Type
  37. Total Consumer Telematics Revenue by Type
  38. Telematics Penetration into New Vehicles
  39. Consumer Telematics Subscribers by Type
  40. Consumer Telematics Services Revenue by Type
  41. Consumer Telematics Shipments by Type
  42. Consumer Telematics Hardware Revenue by Type
  43. Total Consumer Telematics Revenue by Type
  44. Telematics Penetration into New Vehicles
  45. Consumer Telematics Subscribers by Type
  46. Consumer Telematics Services Revenue by Type
  47. Consumer Telematics Shipments by Type
  48. Consumer Telematics Hardware Revenue by Type
  49. Total Consumer Telematics Revenue by Type