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iPad Textbooks: Going Back to its Roots, Apple Promotes Educational Content

Author: Jeff Orr, Group Director, Consumer Research

Published: 06 Feb 2012

Apple's announcement that it has publishing agreements with several textbook providers to offer educational courseware for the iPad tablets is reminiscent of the great Apple II computer giveaway of 1983 when it donated 9,000 systems to California public schools

The full text of this Insight is available to subscribers of the Tablets, Netbooks & Mobile CE Research Service and the Digital Lifestyle Research Service and the Mobile Applications Research Service.

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