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NFC Mobile Payments: Lessons From Japan
Author:
Mark Beccue, Senior Analyst, Mobile Services
Published: 28 Nov 2011
Despite the widespread market penetration of FeliCa chip-equipped phones (58%) and seven years in the market, Japanese consumers are relatively unfamiliar with FeliCa
The full text of this Insight is available to subscribers of the Mobile Money & NFC Research Service and the Asia Intelligence Research Service.
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