Market Insight

Barnes & Noble and Kobo Announce Low-Cost, Wi-Fi eBook Readers

Author: Jeff Orr, Group Director, Consumer Research

Published: 27 May 2011

Within 24 hours Kobo launched its eReader Touch Edition and Barnes & Noble launched its new Nook eReader. Can the new products attract enough global attention to soften Amazon’s Kindle lead?

The full text of this Insight is available to subscribers of the Tablets, Netbooks & Mobile CE Research Service.

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