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Why "Applications Enablement" Could Be Alcatel-Lucent's Ace Up The Sleeve
Author:
Aditya Kaul, Practice Director, Mobile Networks
Published: 27 May 2011
There is a complete generation of young mobile users who don’t really care and probably don’t even know who their service provider is. Their brand loyalty is to the Apple or Google rather than to Vodafone, AT&T, or Orange.
The full text of this Insight is available to subscribers of the Mobile Operator Strategies Research Service and the Mobile Core Networks Research Service and the Radio Access Networks Research Service and the Mobile Applications Research Service.
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