Market Insight

Privacy Matters: Is Pandora a Canary in a Data Mine?

Author: Aapo Markkanen, Senior Analyst, Consumer Mobility

Published: 04 May 2011

User data is the raw material for applications such as Pandora and LinkedIn, and data mining tools are the way these companies turn those raw materials into something productive. What happens if the data is cut off?

The full text of this Insight is available to subscribers of the Mobile Operator Strategies Research Service and the Mobile Marketing Research Service.

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