Pages

35

Deliverables

Released

4Q 2010

Product Code

SU-1797

Price

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Home security is an established market undergoing an interesting evolution as it increasingly intersects with home automation and home monitoring system technologies and services. As this evolution progresses, there are many pressing questions about consumer preferences and activities with respect to home security technologies and services. Such questions include: what percentage of consumers subscribe to traditional professionally monitored home security solutions as opposed to self-monitored systems? How do consumers regard security alarm services - as a "must-have" or a "nice-to-have"? What is the importance to consumers of being able to remotely monitor their homes via the Internet or their mobile phones? How do consumers regard the advent of electronic door locks as an emerging security market segment? How receptive are consumers to more advanced security technology functionality?

This presentation offers the consumer survey results and accompanying analysis of ABI Research’s 2010 US Consumer Survey, with respect to consumer attitudes and activities in the area of home security. Survey participants were adults of at least 18 years of age and were either the sole decision maker or shared decision making for home security for their home.