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Digital Publishing for Portable Devices

The Kindle, The Nook, and Other eReader Platforms

Research Report

Pages
71
Deliverables
Released
1Q 2011
Product Code
RR-DPUB-11
Price
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The market for eBooks and other digital publishing products is still in its infancy. Publishers are feeling their way, trying to avoid the rampant piracy and product value erosion that characterized the music industry’s switch to digital. Consumers are worried about the long-term use and value of their digital texts, which can be harder to share or resell than a paper book. Hardware makers and their partners—bookstores and software makers—want publishers to know their works will have a secure platform and wide audience, and want consumers to know their devices aren’t a flash in the pan. Content may be king, but it is also a servant to many masters.

This study covers the market for digital publishing to portable devices. Coverage includes the business models, online bookstores and software platforms that will become de facto digital publishing delivery standards.

What Questions Does This Report Answer?

  • How large will the total market for digital publishing be?
  • How fast will it grow?
  • Which business models, online bookstores and software platforms will dominate?
  • How will standards affect market growth?

Who Needs This Report?

  • Digital book, magazine and newspaper publishers
  • Retail book sellers
  • Electronic book reader manufacturers
  • Digital publishing software developers
  • Current and hopeful advertisers and marketers for the above

Table of Contents

  • Executive Brief

  • Executive Brief: Top-Line Forecast
  • Executive Brief: Drivers
  • Executive Brief: Inhibitors
  • Executive Brief: Market Share
  • Executive Brief: Summary and Strategic Recommendations

Section 1.
Executive Summary
1.1. Introduction
1.2. Market Overview
1.3. Definition of Digital Publishing
1.4. Digital Publishing Market Drivers
1.5. Digital Publishing Market Barriers
1.6. Digital Publishing Market Opportunities
1.6.1. Wholesale Model
1.6.2. Agency Model
1.7. The Outlook for Digital Publishing
1.7.1. eBook Consumer Forecast
1.7.2. Digital Publishing Market Forecast

Section 2.
Technology Overview
2.1. Digital Publishing Definitions
2.2. Digital Publishing Technologies
2.2.1. e-Reader Displays
2.2.1.1. Electronic paper
2.2.1.2. LCD
2.2.1.2.1. Transflective Liquid Crystal Display Technology
2.2.1.3. Touchscreens
2.2.2. Media Tablets
2.2.3. eBook Formats and Tools
2.2.3.1. Adobe Digital Editions and Digital Magazine Viewer
2.2.3.2. ePub
2.2.3.3. AZW
2.2.3.4. iBooks
2.2.3.5. Flash
2.2.3.6. HTML5
2.3. Digital Publishing Platforms
2.3.1. Amazon Kindle
2.3.2. Apple
2.3.3. Barnes & Noble
2.3.4. Blio
2.3.5. Borders
2.3.6. DMC Worldwide
2.3.7. Google eBookstore
2.3.8. Kobo
2.3.9. Sony
2.3.10. Other Platforms
2.4. Digital Rights Management and Piracy
2.5. Wireless Connections

Section 3.
Business & Regulatory Issues
3.1. Overall reading trends
3.2. Hardware penetration
3.3. Software Penetration/Compatibility
3.4. Reader costs
3.5. Publishing industry costs
3.5.1. Textbooks
3.5.2. Magazines
3.6. Publisher and Content Licensee Attitudes on eBook Pricing

Section 4.
Market Outlook
4.1. Forecast Methodology
4.1.1. Primary, and Secondary Sources of Information
4.1.2. Forecast Segmentation
4.1.2.1. Consumers Who Purchase Books, Newspapers, and Magazines
4.1.2.2. Electronic Reading Devices in Use
4.1.2.3. ASPs for Electronic Reading Devices
4.1.2.4. Electronic Reading Device Revenue
4.1.2.5. Electronic Book, Magazine, and Newspaper Sales Units
4.1.2.6. ASPs for Electronic Books, Magazines, and Newspapers
4.1.2.7. Electronic Book, Magazine, and Newspaper Revenues
4.1.3. Population Trends
4.1.4. Content Consumers
4.1.4.1. Digital Content Consumers
4.1.5. Electronic Reading Devices In Use
4.1.6. Electronic Content Consumption

Section 5.
Company Profiles
5.1. Adobe
5.2. Advanstar
5.3. Aldiko
5.4. Amazon
5.5. Apple
5.6. Barnes & Noble
5.7. CBS Corporation/Simon & Schuster
5.8. Google
5.9. Harlequin
5.10. Hearst Interactive
5.11. International Digital Publishing Forum
5.12. Kobo
5.13. The New York Times
5.14. News Corporation/HarperCollins
5.15. Next Issue Media
5.16. Pandigital
5.17. Samsung Electronics
5.18. Scholastic
5.19. Sony
5.20. Symtext
5.21. VitalSource Technologies
5.22. Woodwing
5.23. XanEdu Publishing Inc.

Section 6.
Industry Directory

Section 7.
Acronyms
Scope of Study
Sources and Methodology
Notes




21 Tables

Registered users can view table structure by clicking on the table title. Register now or Log in.
1-1
Consumers Who Purchase Digital Books, Newspapers and Magazines, World Market, Forecast: 2010 to 2016
1-2
Digital Publishing Revenue, World Market, Forecast: 2010 to 2016
2-1
eBook Formats,
2-2
Representative E Ink eBook Readers,
2-3
Representative LCD eBook Readers,
2-4
Representative Tablet Computers,
3-1
Electronic Reading Devices in Use, World Market, Forecast: 2010 to 2016
3-2
E Ink Electronic Reading Devices in Use, World Market, Forecast: 2010 to 2016
3-3
LCD Electronic Reading Devices in Use, World Market, Forecast: 2010 to 2016
3-4
Tablet Computers in Use, World Market, Forecast: 2010 to 2016
4-1
Population, World Market, Forecast: 2010 to 2016
4-2
Consumers Who Purchase Printed Books, Magazines, and Newspapers, World Market, Forecast: 2010 to 2016
4-3
Consumers Who Purchase Digital Books, Magazines, and Newspapers, World Market, Forecast: 2010 to 2016
4-4
Electronic Reading Devices in Use, World Market, Forecast: 2010 to 2016
4-5
Electronic Reading Device ASPs, World Market, Forecast: 2010 to 2016
4-6
Electronic Reading Device Revenues, World Market, Forecast: 2010 to 2016
4-7
Electronic Book, Magazine, and Newspaper Sales, World Market, Forecast: 2010 to 2016
4-8
ASPs for Electronic Books, Magazines, and Newspapers, World Market, Forecast: 2010 to 2016
4-9
Electronic Book, Magazine, and Newspaper Revenues, World Market, Forecast: 2010 to 2016
4-10
Electronic Book, Magazine, and Newspaper Sales by Platform, World Market, Forecast: 2010 to 2016
4-11
Electronic Book, Magazine, and Newspaper Revenues by Platform, World Market, Forecast: 2010 to 2016
16 Charts
  • Consumers Who Purchase Digital Books, Newspapers and Magazines
  • Digital Publishing Revenues
  • Electronic Reading Devices in Use
  • Electronic Reading Devices in Use
  • Consumers Who Purchase Printed Books, Newspapers and Magazines
  • Consumers Who Purchase Digital Books, Newspapers and Magazines
  • Electronic Book, Magazine, and Newspaper Revenues
  • Electronic Book Sales by Platform
  • Electronic Magazine Sales by Platform
  • Electronic Newspaper Sales by Platform
  • Electronic Content Revenues by Platform
  • Electronic Content Revenues by Platform
  • Electronic Content Revenues by Platform
  • Electronic Content Revenues by Platform
  • Digital Publishing Revenues, World Market, Forecast: 2010 to 2016
  • Electronic Book, Magazine, and Newspaper Revenues, World Market, Forecast: 2010 to 2016
1 Figures
  • News Platforms American Adults Use on a Typical Day