Recent NFC Trial in India Draws Media Scrutiny

Authors: Michael Liard, Research Director, Security and ID
Jonathan Collins, Principal Analyst, Wireless Healthcare and M2M

Published: 03 May 2010

ABI Research’s latest report on NFC (Near Field Communication) brought to light how much coverage the technology continues to garner in both the business and mainstream press. It is surprising, not because the technology isn’t interesting, but because in lieu of actual broad deployments, not much big news has emerged for some years. While key steps have been taken to move NFC toward consumer deployments, they have been incremental and only of interest to technical and business publications, not to mainstream consumer titles. Yet, articles still appear regularly that excitedly report the potential for a future when cell phones can enable contactless payments – in the same vein as when the technology was announced back in 2003. But, is this about to change?

The full text of this Insight is available to subscribers of the M2M Research Service and the RFID Research Service and the Mobile Money & NFC Research Service and the Asia Intelligence Research Service.

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