US Mobile Operator Traffic Profiles

Verizon Wireless, AT&T, Sprint, T-Mobile

Research Report

Pages
29
Deliverables
Released
2Q 2010
Product Code
RR-USDT-10
Price
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In 2009, AT&T's mobile network experienced a huge surge in mobile data traffic. iPhone data usage was the primary contributor to the traffic surge that year causing AT&T to carry more data traffic than any other operator. This study provides a step-by-step analysis of the factors driving mobile data network traffic for Verizon Wireless, AT&T, Sprint, T-Mobile and the combination of all other US carriers. Factors quantified as contributing to mobile operator data traffic levels include total data devices by operator, total data-activated devices by operator, and total data consumption by device type by operator.

Devices analyzed include:

Handsets: smartphones, enhanced phones, low-end phones, ultra-low end phones;
External modems: PC Cards, USB modems, 3G/Wi-Fi routers;
Computing devices: laptops, netbooks, MIDs, smartbooks
Consumer electronics: mobile gaming consoles, mobile media players, mobile digital still cameras, mobile digital camcorders, connected navigation devices, other (mostly mobile e-readers).

The report also quantifies the mobile network data traffic levels for the business and consumer segments by operator, including each segment's activated data device distribution. Also included in this analysis is a deeper examination of the factors that caused AT&T's network issues in 2009, the significant trends driving mobile data network traffic, and operator recommendations.

What Questions Does This Report Answer?

  • What is the current and forecasted distribution of data devices by US mobile operator?
  • What are the forecasts for distribution of activated-data devices by US mobile operator?
  • What are the forecasts for distribution of activated-data devices for the consumer segment in the US?
  • What are the forecasts for distribution of activated-data devices for the business segment in the US?
  • What are the forecasts for distribution of activated-data devices for the consumer segment by US operator?
  • What are the forecasts for distribution of activated-data devices for the business segment by US operator?
  • What are the forecasts for mobile network data traffic consumption for the consumer segment by US mobile operator?
  • What are the forecasts for mobile network data traffic consumption for the business segment by US mobile operator?
  • What are the total mobile network data traffic consumption forecasts by US mobile?

Who Needs This Report?

  • Operators
  • Device vendors
  • Consumer electronics OEMs
  • Laptop and Mobile Internet Device OEMs
  • Access point vendors
  • Mobile network infrastructure vendors
  • Deep Packet Inspection equipment vendors
  • Network test vendors
  • Financial community

Table of Contents

  • Executive Brief

  • Executive Brief: Top-Line Forecast
  • Executive Brief: Mobile Data Traffic Drivers
  • Executive Brief: US Mobile Operator Traffic Drivers
  • Executive Brief: Recommendations
  • Chart 1.1Mobile Data Traffic Distribution by Mobile OperatorUS Market, Forecast: 2009 to 2014 Mobile Data Traffic Distribution by Mobile OperatorUS Market, Forecast: 2009 to 2014

Section 1.
Executive Summary

1.1. Mobile Data Traffic Summary

Section 2.
Trends and Recommendations

2.1. Trends
2.2. Recommendations
2.2.1. Pricing
2.2.2. Monetizing Data Traffic - Mobile Advertising and Search
2.2.3. Networks

Section 3.
Mobile Data Traffic Forecasts

3.1. Forecast Methodology
3.2. Operator Device Distribution Differences
3.3. Operator Data Plan Activation Distribution
3.4. Operator Data Traffic Consumption Differences
3.5. Business and Consumer Activated Device Distribution
3.6. Operator Data Traffic Consumption Differences

Section 4.
AT&T

4.1. What Is Causing AT&T's Network Capacity Problems?
4.1.1. Device and Data Services Adoption
4.1.2. Networks
4.1.3. Traffic and Utilization

Section 5.
Company Directory


Section 6.
Acronyms

Scope of Study
Sources and Methodology
Notes




16 Tables

Registered users can view table structure by clicking on the table title. Register now or Log in.

4 Charts
  • US Market: 2009 to 2014 Mobile Data Traffic Consumption by US Mobile Operator, US Market: 2009 to 2014
  • US Market: 2009 to 2014 Mobile Data Traffic Consumption by User Segment, US Market: 2009 to 2014
  • US Market: 2009 to 2014 Mobile Data Traffic Consumption by Operator, Consumer Segment, US Market: 2009 to 2014
  • US Market: 2009 to 2014 Mobile Data Traffic Consumption by Operator, Business Segment, US Market: 2009 to 2014