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Consumer Cloud Computing

Web-based Applications for E-Mail, Document Storage/Sharing, PC Protection, and Backup

Research Report

Pages
72
Deliverables
Released
2Q 2010
Product Code
RR-CCC-10
Price
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The concept of Cloud Computing involves the provision of web-based applications in place of local software and services, which can provide unlimited off-site storage and software applications similar to those most frequently used by consumers. The value proposition is that the consumer does not have to buy the software, but can access it for free (or for a small monthly fee) via any web browser, which also permits consumers to access their content from any Internet-connected computer. Such services also provide access to new or upgraded versions of these applications as they become available at no additional fee, and ultimately provide the consumer with peace of mind that a hard drive failure or other catastrophic event will not result in irretrievable loss of prized data.

This study provides the results of a survey of US consumers aged 18-55 on their familiarity with, and usage of, cloud computing applications. Based on those results, the study forecasts adult US consumer uptake of cloud computing applications from 2009 to 2015.

What Questions Does This Report Answer?

  • How great is consumer awareness of cloud-based applications?
  • How extensive is consumer usage of cloud-based applications?
  • Which web-based applications do consumers utilize most?
  • How much are consumers willing to pay to access and use web-based applications?

Who Needs This Report?

  • Computer and netbook vendors
  • Online application service providers
  • Software developers
  • Web-based backup and storage providers

Table of Contents

  • Executive Brief

  • Executive Brief: Top-Line Forecast
  • Executive Brief: Drivers
  • Executive Brief: Inhibitors
  • Executive Brief: Market Share
  • Executive Brief: Summary and Strategic Recommendations

Section 1.
Executive Summary
1.1. What Is Cloud Computing?
1.2. Why Would a Consumer Use Cloud Computing Applications?
1.3. Which Cloud Computing Applications Are Available to Consumers?
1.4. Consumer Survey Results
1.4.1. Which Cloud Computing Applications Do Consumers Use?
1.4.2. Which Cloud Computing Applications Do/Will Consumers Pay for?
1.5. How Many Consumers Use Cloud Computing Applications?

Section 2.
Technology Overview
2.1. What Is Cloud Computing?
2.2. What Are the Benefits of Cloud Computing?
2.3. Why Would a Consumer Use Cloud Computing?
2.3.1. Because He/She Owns a Netbook
2.3.2. To Avoid Buying the Software
2.3.3. To Access Content from Multiple Locations
2.3.4. To Safeguard against Data Loss
2.4. Which Applications Are Available to Consumers via Cloud Computing?
2.4.1. Suites
2.4.1.1. DocQ
2.4.1.2. Google Apps
2.4.1.3. iWork.com
2.4.1.4. Zoho.com
2.4.2. Productivity Applications
2.4.2.1. Foxit On Demand Content Management
2.4.2.2. PDFVUE
2.4.3. Online Data Storage, Remote Access, and Collaboration
2.4.3.1. Backblaze
2.4.3.2. Carbonite
2.4.3.3. FilesAnywhere
2.4.3.4. GoToMyPC
2.4.3.5. IDrive
2.4.3.6. Keepit
2.4.3.7. Memopal
2.4.3.8. Microsoft Live Mesh Beta
2.4.3.9. Mozy
2.4.3.10. Norton Online Backup
2.4.3.11. Picasa/Picasa Web
2.4.4. E-mail
2.4.4.1. AT&T Webmail
2.4.4.2. Google Gmail
2.4.4.3. Hotmail
2.4.4.4. Yahoo! Mail
2.4.4.5. Zoho Mail
2.4.5. Instant Messaging, VoIP
2.4.5.1. Google Talk
2.4.5.2. Yahoo! Messenger

Section 3.
Business and Regulatory Issues
3.1. Why NOT Use Cloud Computing Applications?
3.1.1. Cost
3.1.2. Security/Privacy Concerns
3.2. The Government Response
3.2.1. Government Participation
3.3. Industry Support
3.4. Consumers' Place in the Cloud Business Model

Section 4.
Market Outlook
4.1. Consumer Survey Methodology
4.2. Consumer Survey Respondent Demographics
4.3. Survey Respondent Technology Demographics
4.3.1. Activities Performed with a Computer
4.4. Consumers and Cloud Computing Applications
4.4.1. Familiarity with Cloud Computing Applications
4.4.2. Use of Cloud Computing Applications
4.4.3. Reasons for Using Cloud Computing Applications
4.4.4. Potential Use of Cloud Computing Applications
4.5. Forecast Data Methodology
4.6. Forecasts
4.6.1. US Population and Adult Internet Users
4.6.2. US Cloud Computing Application Users
4.6.3. Online Backup/Storage Revenue Forecast

Section 5.
Company Profiles
5.1. Apple Inc
5.2. Backblaze
5.3. Carbonite Inc
5.4. FilesAnywhere
5.5. Foxit Corporation
5.6. Google
5.7. IDrive
5.8. Keepit A/S
5.9. Memopal
5.10. Microsoft Corporation
5.11. Mozy
5.12. Symantec Corporation
5.13. Yahoo! Inc
5.14. ZOHO Corp

Section 6.
Industry Listing

Section 7.
Acronyms
Scope of Study
Sources and Methodology
Notes




18 Tables

Registered users can view table structure by clicking on the table title. Register now or Log in.
1-1
Use of Cloud Computing Applications, Percentage of Respondents by Age
1-2
Amount Paid for Most Used Cloud Computing Applications, Percentage of Respondents by Age
1-3
Willingness to Consider Use of, and Pay for, Cloud Computing Applications, Percentage of Respondents
1-4
Cloud Computing Application Users, Ages 18-55, United States, Forecast: 2009 to 2015
2-1
Netbook Shipments by Country and Customer Type, North America, Forecast: 2008 to 2014
2-2
Comparison of Consumer Cloud Computing
4-1
Activities Performed on Computers, Percentage of Respondents by Age
4-2
Familiarity with Cloud Computing Applications, Percentage of Respondents by Age
4-3
Use of Cloud Computing Applications, Percentage of Respondents by Age
4-4
Reasons for Using Cloud Computing Applications, Percentage of Respondents Who Use at Least One Cloud Application by Age
4-5
Cloud Computing Applications Respondents Would Consider Using, Percentage of Respondents by Age
4-6
Total Population and Internet Users Ages 18-55, United States, Forecast: 2009 to 2015
4-7
Cloud Computing Application Users, Ages 18-55, United States, Forecast: 2009 to 2015
4-8
E-mail-Only Cloud Computing Application Users, Ages 18-55, United States, Forecast: 2009 to 2015
4-9
Online Storage/Backup-Only Cloud Computing Application Users, Ages 18-55, United States, Forecast: 2009 to 2015
4-10
Adult Users of Any Cloud Computing Applications, Ages 18-55, United States, Forecast: 2009 to 2015
4-11
Online Storage/Backup Cloud-Based Application Revenue, United States, Forecast: 2009 to 2015
4-12
Broadband Penetration, Global, Historic: 1997-2002
10 Charts
  • Demographics of Survey Panel
  • Usage of Cloud Computing Applications
  • Cloud Computing Application Users
  • Netbook Shipments by Country, Customer Type
  • 2009 Personal Pre-Tax Income of Survey Respondents
  • Educational Attainment of Survey Respondents
  • OS Use by Survey Respondents
  • Activities Performed on Computers
  • Familiarity with Cloud Computing Applications
  • Cloud Computing Application Users