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eReader Evolution

Digital Content Consumption Using Dedicated CE Devices

Research Report

Pages
66
Deliverables
Released
4Q 2010
Product Code
RR-EBK-10
Price
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eBook readers are handheld consumer electronics devices dedicated to the consumption of digital content such as books, magazines and newspapers. ABI Research provides a comprehensive analysis that ties together the entire CE ecosystem and the mobile broadband hardware that consumers are using to connect many eReaders to the mobile Internet. Emerging products and underlying technology are also explored. Considerations include the different display technologies used, the enabling software components, and various connectivity methods.

This study examines the market opportunity and technical trends relevant to these devices, provides a granular segmented five-year forecast for shipment and revenue, and profiles the key market players having an impact on this market.

What Questions Does This Report Answer?

  • How many eBook readers have shipped since 2007, and what are the forecast shipment volumes for the next five years?
  • What is the regional uptake of eBook readers?
  • How much revenue is being generated by eBook reader shipments?
  • What vendors make up the landscape supplying eBook readers?
  • What are the technical issues to overcome for the eBook reader market?
  • What air interface protocols are the connected eBook readers using?
  • What is the average selling price of an eBook reader device?

Who Needs This Report?

  • Consumer electronics manufacturers
  • Mobile network operators
  • Application service providers
  • Content owners and publishers
  • Modem vendors
  • Processor and semiconductor suppliers
  • Electronic paper display vendors

Table of Contents

  • Executive Brief

  • Executive Brief: Top-Line Forecast
  • Executive Brief: Drivers
  • Executive Brief: Inhibitors
  • Executive Brief: Summary and Strategic Recommendations

Section 1.
Executive Summary
1.1. Overview
1.2. Market Drivers
1.3. Market Inhibitors
1.4. Key Findings and Strategic Recommendations
1.5. Top-Line Forecast

Section 2.
Market Issues
2.1. Market segmentation
2.1.1. Display Size
2.1.1.1. 6" and Under
2.1.1.2. Greater than 6"
2.1.1.3. Media Tablets and Multi-Screen Differentiation
2.1.2. Connectivity
2.1.2.1. Standalone / Memory card
2.1.2.2. USB interface
2.1.2.3. Wi-Fi connected
2.1.2.4. Cellular 3G embedded
2.2. Sales and Distribution Channels
2.2.1. Direct from Manufacturer
2.2.2. Retail and E-commerce
2.2.3. Mobile Network Operator
2.3. Early Adopters and Next-Generation Opportunities
2.4. Are eBook Readers Getting Squeezed Out by Competing Platforms?
2.5. Value Propositions
2.6. Multi-Reader Ownership
2.7. The eBook Publishing and Content War

Section 3.
Technology Issues
3.1. Displays
3.1.1. ePaper vs. LCD
3.1.2. Color
3.2. Improved Performance
3.3. Operating System Software
3.3.1. Linux
3.3.2. Android
3.3.3. Windows CE

Section 4.
Key Industry Players
4.1. Processor and Platform Architecture Suppliers
4.1.1. Freescale
4.1.2. Ingenic Semiconductor
4.1.3. Marvell
4.1.4. Samsung Electronics
4.2. Display Manufacturers
4.2.1. E Ink Corporation
4.2.2. Qualcomm Mirasol
4.2.3. SiPix Imaging, Inc.
4.3. Device Vendors
4.3.1. Amazon.com
4.3.2. ASUS
4.3.3. Augen Electronics Corp.
4.3.4. Barnes & Noble
4.3.5. Bookeen
4.3.6. Copia
4.3.7. Entourage Systems, Inc.
4.3.8. iRiver
4.3.9. Kobo Books
4.3.10. MerchSource, LLC
4.3.11. Pandigital
4.3.12. Plastic Logic
4.3.13. Sharp Electronics
4.3.14. Skiff, LLC
4.3.15. Sony Reader
4.3.16. Spring Design
4.3.17. Velocity Micro

Section 5.
Market Forecasts
5.1. Methodology
5.1.1. General Methodology
5.2. Regional Definitions
5.2.1. Asia-Pacific
5.2.2. North America
5.2.3. Latin America
5.2.4. Western Europe
5.2.5. Eastern Europe
5.2.6. Middle East and Africa
5.3. Assumptions
5.4. Market Segment Forecasts
5.4.1. Total eBook Reader Shipments
5.4.2. eBook Reader Shipments by Region
5.4.3. eBook Reader Shipments by Customer Type
5.4.4. Connected eBook Reader Shipments by Air Interface Protocol
5.4.5. eBook Reader Revenues by Region
5.4.6. eBook Reader Average Selling Prices, End-User Basis
5.4.7. Total eBook Reader Shipments by Country, North America
Company Directory
Acronyms
Scope of Study
Sources and Methodology
Notes




7 Tables

Registered users can view table structure by clicking on the table title. Register now or Log in.
5-1
Total eBook Reader Shipments, World Market, Forecast: 2007 to 2015
5-2
Total eBook Reader Shipments by Region, World Market, Forecast: 2007 to 2015
5-3
eBook Reader Shipments by Customer Type, World Market, Forecast: 2007 to 2015
5-4
Connected eBook Reader Shipments by Air Interface, World Market, Forecast: 2007 to 2015
5-5
eBook Reader Revenues by Region, World Market, Forecast: 2007 to 2015
5-6
eBook Reader Average Selling Prices, End-User Basis, World Market, Forecast: 2007 to 2015
5-7
eBook Reader Shipments, North America, Forecast: 2007 to 2015
8 Charts
  • Total eBook Reader Shipments World Market, Forecast: 2007 to 2015
  • Total eBook Reader Shipments by Region World Market, Forecast: 2007 to 2015
  • eBook Reader Shipments by Customer Type World Market, Forecast: 2007 to 2015
  • Connected eBook Reader Shipments by Air Interface World Market, Forecast: 2007 to 2015
  • eBook Reader Revenues by Region World Market, Forecast: 2007 to 2015
  • eBook Reader Average Selling Prices, End-User Basis World Market, Forecast: 2007 to 2015
  • eBook Reader Shipments North America, Forecast: 2007 to 2015
  • Total eBook Reader Shipments, World Market, Forecast: 2007 to 2015
40 Figures
  • Amazon's Kindle DX offers a 9.7-inch display for digital reading 5
  • Media Tablets offer a similar handheld experience 6
  • Multi-Screen Digital Readers Seek to Replicate Textbook Experiences 6
  • Evolution of the Mobile CE Device 7
  • E Ink Display Based on Microcapsule Electrophoretic Technology 14
  • Sharp Galapagos Readers for Japanese Manga Market 15
  • Mirasol Color Display Solution for eBook Readers 16
  • Freescale's i.MX31L Applications Processor Architecture 19
  • Freescale i.MX508 Applications Processor Block Diagram 20
  • Ingenic Semiconductor JZ4750 Applications Processor Block Diagram 21
  • Marvell ARMADA 166E Applications Processor Block Diagram 21
  • Samsung S3C64xx Applications Processor Block Diagram 22
  • E Ink Vizplex Imaging Film Production Process 23
  • Static Iridescent mirasol Display Panels 24
  • SiPix Active Matrix Module 25
  • Amazon's third-generation Kindle eBook Reader 26
  • ASUS DR-950 eBook Reader 27
  • ASUS DR-570 eBook Reader 28
  • Augen Electronics TheBook eReader 29
  • Barnes & Noble Nook 29
  • Bookeen Cybook Opus 30
  • Bookeen Cybook Orizon 31
  • Bookeen Cybook Gen3 Gold Edition 31
  • Copia Ocean Family of eReader Devices 32
  • enTourage Systems eDGe Dual-Screen Digital Reader 33
  • iriver Story eBook Reader 33
  • iriver Cover Story eBook Reader 34
  • Kobo Reader 35
  • Shift3 LookBook Wireless Reader 35
  • Sharper Image Literati 36
  • Pandigital Novel 36
  • Sharp Galapagos eReader Platform 37
  • News Corporation's Skiff Digital Publishing Platform 38
  • Sony Reader Pocket Edition 39
  • Sony Reader Touch Edition 39
  • Sony Reader Daily Edition 40
  • Spring Design's Alex eReader 41
  • Velocity Micro Cruz Reader 42
  • Velocity Micro Cruz Storypad 42
  • Regional Map of the World 44