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Verizon Wireless and AT&T Offer Prepaid Mobile Broadband Plans: Anticipation of a New Competitive Environment

Author: Dan Shey, Practice Director, Mobile Services

Published: 25 Nov 2009

Two of the major wireless operators are finally offering prepaid mobile broadband plans. For the longest time, mobile broadband access for your laptop required a contract with pricing based on monthly access and a usage cap usually of 5 GB. These plans were priced in 2006 at about $80, which changed to $60 in 2007. Leap Wireless entered the market with a prepaid plan in 2008, offered at $40 per month, with a 5 GB cap, but coverage was restricted to Leap’s metro markets. Sprint now offers a WiMAX/CDMA service for $69.99 per month with a 5 GB limit on CDMA and unlimited usage on its WiMAX network.

The full text of this Insight is available to subscribers of the Mobile Operator Strategies Research Service and the Enterprise Mobility Research Service.

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