Media Tablets

Analysis of the Emerging Ecosystem of Ultra-Mobile Entertainment Devices

A new category of consumer electronic devices is emerging. The media tablet, which began to gain traction in 2009, will come into its own in 2010 and beyond. While laptops are focused on productivity, and mobile phones are still primarily about communication, the main focus of media tablets is entertainment.

This study defines the new product category, discusses market drivers and inhibitors, and provides information about distribution channels, go-to-market strategies, product pricing and availability. The report also presents information about device features, capabilities, and use cases, and provides forecasts of media tablet shipments and price bands.

What Questions Does This Report Answer?

  • What is a media tablet?
  • What features and capabilities will media tablets have?
  • Who will use these devices?
  • What are the distribution and sales channels for media tablets?
  • What will the price distribution for media tablets look like?
  • In what worldwide regions will media tablet OEMs/ODMs focus their efforts?
  • How big is the market for media tablets now, and what will it be in the years to come?

Who Needs This Report?

  • Media tablet manufacturers and those considering entering this space
  • Traditional PC, laptop, netbook and handset manufacturers
  • Mobile operators and retailers that sell consumer electronic devices
  • Other CE and ultra mobile device manufacturers

Table of Contents

Executive Brief: Top-Line Forecast
Executive Brief: Drivers
Executive Brief: Inhibitors
Executive Brief: Summary and Strategic Recommendations

Section 1.
Executive Summary
1.1. Overview and Definition
1.2. Market Drivers and Inhibitors
1.3. Key Findings
1.4. Strategic Recommendations
1.5. Top-Line Forecast

Section 2.
Media Tablets ??? Definition and Availability
2.1. Defining a Media Tablet
2.2. Availability

Section 3.
Technology Issues
3.1. Features/Functionality
3.2. Application Support
3.3. Connectivity Options
3.4. Form Factor
3.5. Screen Size and Screen Resolution
3.6. Operating Systems
3.7. Processors

Section 4.
Business Issues
4.1. Distribution and Sales Channels
4.1.1. Operator Interest
4.2. Go-to-Market Strategies
4.3. Average Sales Price

Section 5.
Market Opportunity/Users/Segments
5.1. Advantages/Drivers
5.2. Drawbacks/Inhibitors
5.3. Use Cases
5.4. Segments
5.4.1. Consumer versus Business Use

Section 6.
Market Forecasts
6.1. Methodology
6.1.1. General Methodology
6.2. Top-Line Forecasts
6.3. Regional Definitions
6.3.1. Asia-Pacific
6.3.2. North America
6.3.3. Latin America
6.3.4. Western Europe
6.3.5. Eastern Europe
6.3.6. Middle East and Africa
6.4. Assumptions
6.5. Forecasts

Section 7.
Conclusions

Section 8.
Company Directory

Section 9.
Acronyms
Scope of Study
Sources and Methodology
Notes





Tables
  • Media Tablets by Feature, Video, World Market, Forecast: 2009 to 2015
  • Media Tablets by Feature, Gaming, World Market, Forecast: 2009 to 2015
  • Media Tablets by Feature, GPS, World Market, Forecast: 2009 to 2015
  • Media Tablets by Feature, Wi-Fi Connectivity, World Market, Forecast: 2009 to 2015
  • Media Tablets by Feature, Bluetooth Connectivity, World Market, Forecast: 2009 to 2015
  • Media Tablets by Feature, WWAN Connectivity, World Market, Forecast: 2009 to 2015
  • Media Tablets by Form Factor, Touch Screen, World Market, Forecast: 2009 to 2015
  • Media Tablets by Form Factor, Keypad/Keyboard, World Market, Forecast: 2009 to 2015
  • Media Tablets by Form Factor, Screen Size World Market, Forecast: 2009 to 2015
  • Media Tablets by Form Factor, Screen Resolution, World Market, Forecast: 2009 to 2015
  • Media Tablets by Operating System, World Market, Forecast: 2009 to 2015
  • Media Tablets by Processor, World Market, Forecast: 2009 to 2015
  • Media Tablet Distribution Channels, World Market, Forecast: 2009 to 2015
  • Channel Benefits and Drawbacks
  • Blended ASP Trend for Media Tablets, Forecast: 2009 to 2015
  • Media Tablet ASP Mix, World Market, Forecast: 2009 to 2015
  • Media Tablet Shipments, World Market, Forecast: 2009 to 2015 (Millions)
  • UMD Shipments by Device Type, World Market, Forecast: 2009-2014 (Millions)
  • Media Tablets by Region, World Market, Forecast: 2009 to 2015
  • Media Tablets by Region, World Market, Forecast: 2009 to 2015* (Millions)
  • Media Tablets by Form Factor, Touch Screen, World Market, Forecast: 2009 to 2015
  • Media Tablets by Feature, Gaming, World Market, Forecast: 2009 to 2015
  • Media Tablets by Feature, GPS, World Market, Forecast: 2009 to 2015
  • Media Tablets by Feature, Wi-Fi Connectivity, World Market, Forecast: 2009 to 2015
  • Media Tablets by Feature, Bluetooth Connectivity, World Market, Forecast: 2009 to 2015
  • Media Tablets by Feature, WWAN Connectivity, World Market, Forecast: 2009 to 2015
  • Media Tablets by Form Factor, Touch Screen, World Market, Forecast: 2009 to 2015
  • Media Tablets by Form Factor, Keypad/Keyboard, World Market, Forecast: 2009 to 2015
  • Media Tablets by Form Factor, Screen Size, World Market, Forecast: 2009 to 2015
  • Media Tablets by Form Factor, Screen Resolution, World Market, Forecast: 2009 to 2015
  • Media Tablets by Operating System, World Market, Forecast: 2009 to 2015
  • Media Tablets by Processor, World Market, Forecast: 2009 to 2015
  • Media Tablet Distribution Channels, World Market, Forecast: 2009 to 2015
  • Channel Benefits and Drawbacks,
  • Blended ASP Trend, World Market, Forecast: 2009 to 2015
  • Media Tablet ASP Mix, World Market, Forecast: 2009 to 2015
  • Business versus Consumer Usage, World Market, Forecast: 2009 to 2015
  • Media Tablet Shipments, World Market, Forecast: 2009 to 2015
  • UMD Shipments by Device Type, World Market, Forecast: 2009 to 2015
  • Media Tablet Shipments by Region, World Market, Forecast: 2009 to 2015
  • Media Tablet Shipments by Region, World Market, Forecast: 2009 to 2015
  • Media Tablets by Region, Consumer versus Business Split, World Market, Forecast: 2009 to 2015
  • Media Tablet Sales Revenue, World Market, Forecast: 2009 to 2015

Charts
  • Media Tablet Shipments World Market, Forecast: 2010 vs. 2015
  • Media Tablet Revenue by Price Band, World Market, Forecast: 2009 to 2015
  • Media Tablet Shipments, World Market, Forecast: 2010 vs. 2015
  • Media Tablet ASP Mix, World Market, Forecast: 2010 vs. 2015
  • Media Tablet ASP Mix, World Market, Forecast: 2009 to 2015
  • Media Tablet Revenue by Price Band, World Market, Forecast: 2009 to 2015

Figures
  • Lenovo U1 Device
  • Always Innovating Touch Book Device
  • ICD Vega