Features Used and Desired in Mobile Phones, Segmented by Mobile Operator

US Mobile Devices Survey

Mobile operators wield a significant amount of influence over the feature sets that are incorporated into their portfolios' handsets. Competing operators also market services and emphasize features differently, which leads to differences in how frequently features are used or even recognized.

This Research Brief is based on a survey of 1,015 mobile phone users in the United States, which asked how often specific features are used on their phones, as well as what they want their next phone to look like and what advanced features they want it to include.

Table of Contents

MethodologyMethodology
Background on Current PhonesBackground on Current Phones
Mobile Phone UsesMobile Phone Uses
Smartphone UsageSmartphone Usage
Mobile Phone Service ProviderMobile Phone Service Provider
Mobile Phone BrandMobile Phone Brand
Length of Time Have Had Current Mobile PhoneLength of Time Have Had Current Mobile Phone
Current Mobile Phone FeaturesCurrent Mobile Phone Features
Mobile Phone Camera ResolutionMobile Phone Camera Resolution
Summary: Use of Current Mobile Phone FeaturesSummary: Use of Current Mobile Phone Features
Use of Current Mobile Phone FeaturesUse of Current Mobile Phone Features
Use of Current Mobile Phone Features (cont'd).Use of Current Mobile Phone Features (cont???d)
Timeframe for Mobile Phone ReplacementTimeframe for Mobile Phone Replacement
Price Willing to Pay for New Mobile PhonePrice Willing to Pay for New Mobile Phone
Features Desired on Next Mobile PhoneFeatures Desired on Next Mobile Phone
Mobile Phone Form Factor PreferenceMobile Phone Form Factor Preference
Mobile Phone Input Method PreferenceMobile Phone Input Method Preference
Summary: DemographicsSummary: Demographics
AgeAge
GenderGender
Marital StatusMarital Status
Number of People in HouseholdNumber of People in Household
Type of Residential AreaType of Residential Area
State of ResidenceState of Residence
OccupationsOccupations
EducationEducation
Ethnic BackgroundEthnic Background
IncomeIncome