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Mobile Devices Annual Market Overview
Smartphones, Mobile Phones, Media Tablets, eBooks, Modems, Semiconductors, Accessories, and Connectivity Technologies
Research Report
- Pages
- 107
- Deliverables
-
- Released
- 1Q 2012
- Product Code
- RR-CELL-12
- Price
- Login
As mobile devices continue to converge with consumer electronics, vendors find themselves (and their devices) locked in a battle over similar market segments, similar buyer demographics, and similar product concepts. Mobile users have a wide choice of capable device types to fulfill their mobile communication and computing needs. This has made product differentiation as important across device class segments as it has always been within those segments. This report brings together key research findings conducted during 2011 from the Mobile Devices & Tablets Research Practice as well as companion practices focused on connectivity, software, and component technologies. Highlighted are important device segment trends and market considerations across many mobile device categories including mobile handsets, media tablets, netbooks, mobile broadband-enabled CE (Consumer Electronics), cellular modems, handset accessories, semiconductors, and various use cases and software technologies. Since wireless connectivity continues to be incorporated into new device segments, the impact of services and technologies is explored in relation to their market potential in mobile devices.
What Questions Does This Report Answer?
- How do unit shipment and market revenue levels compare across the different mobile device classes?
- What are the key drivers and barriers influencing the competing mobile device form factors?
- What are the high-level business and technical issues facing each device class?
- How is the mobile handset market segmented and what will be the future performance of each segment?
- What is the market potential for Wi-Fi connectivity in mobile handset?
- What are the specific market issues and trends facing the global smartphone segment?
- What are the key issues facing mobile operators and handset vendors in developing environmentally sustainable handsets?
- What are the trends influencing the entry level handset segment and what will be its proportion of the overall handset market?
- What are the dynamics shaping the ultra mobile device market?
- What are the usage models and application scenarios for media tablets and netbooks?
- What types of consumer electronic devices will be mobile-broadband enabled?
- How will enabling consumer electronics with mobile broadband affect the market for other mobile devices?
- How is the cellular modem market divided across its different form factors?
- What are the volumes for various mobile accessory segments?
Who Needs This Report?
- Mobile hardware vendors including handset manufacturers, consumer electronic vendors, laptop computer makers, modem vendors
- Component suppliers
- Silicon vendors
- Mobile operators
- Mobile platform and software vendors
- Content service providers
- Financial institutions and venture capitalists involved in mobile device and communications
- Regulators
- Intellectual property companies
Table of Contents
Section 1.
EXECUTIVE SUMMARY
1.1. Introduction
1.2. Overview
1.3. Handset Market Value Segmentation
1.4. Mobile Handsets
1.5. Ultra-low-cost Handsets
1.6. Low-cost Handsets
1.7. Enhanced Handsets
1.8. Smartphones
1.9. Forecast Summary: Mobile Handsets
1.10. Forecast Summary: Ultra Mobile Devices
1.11. Forecast Summary: Cellular Modems
Section 2.
MOBILE HANDSET MARKET OVERVIEW
2.1. Smartphones Defined
2.2. Market Drivers and Demand Factors
2.3. Smartphone Operating System Analysis
2.4. What Is a Mobile Operating System?
2.5. Android
2.6. Blackberry
2.7. iOS
2.8. Bada
2.9. Windows Mobile and Windows Phone
2.10. Smartphone Shipments by Price Band
2.11. Regional Smartphone Shipments
2.12. 4G Smartphones
2.13. Definition: What Is 4G?
2.14. LTE
2.15. Handset Subsidization
2.16. Mobile Operator Evolving Business Models
2.17. Improving Legacy 3G Applications
2.18. Market Barriers: 4G Smartphones
2.19. Limited Deployments
2.20. Lack of Roaming Agreements
2.21. 4G IP Uncertainty
2.22. LTE Spectrum Band Fragmentation
2.23. Tiered Data Plans
2.24. Outdate Billing/OSS Systems
2.25. Consumer Understanding of 4G
2.26. Entry Level, Low-cost Handsets
2.27. Definition: Low-cost and Ultra-low Cost Handsets
2.28. Market Drivers and Barriers: Entry-level Handsets
2.29. Subscriber Base Growth
2.30. Competition
2.31. Local Manufacturing
2.32. ARPU
2.33. Device Subsidies
2.34. Grey Market
2.35. 3G Entry Level Device
2.36. Forecasts
Section 3.
MEDIA TABLETS
3.1. Definition: Media Tablets
3.2. Media Tablet Market Drivers
3.3. Media Tablet Market Inhibitors
3.4. Regional Media Tablet Shipments
3.5. Media Tablet Shipments by Operating System
3.6. Media Tablet Revenue by Region
Section 4.
EBOOK READERS
4.1. eBook Readers Compete with Other Mobile Device Categories
4.2. Key Value Propositions for eBook Readers
4.3. eBook Readers Shipments
4.4. eBook Readers Shipments by Region
4.5. eBook Readers Revenue by Region
Section 5.
NETBOOKS
5.1. Netbook Definition
5.2. Netbook Market Drivers and Inhibitors
5.3. Netbook Shipments by Region
5.4. Netbook Shipments by Operating Systems
5.5. Netbook Revenue by Region
Section 6.
SEMICONDUCTORS IN MOBILE HANDSETS
6.1. Baseband Processors
6.2. RF Transceivers
6.3. Power Management ICs
6.4. Connectivity ICs
6.5. Application Processors
6.6. Multi-core Application Processors
6.7. Core Architectures
Section 7.
3D IN MOBILE DEVICES
7.1. Autostereoscopic 3D Mobile Devices
7.2. Parallax Barrier
7.3. Lenticular Lenses
7.4. Market Drivers and Demand Factors
Section 8.
SHORT RANGE CONNECTIVITY
8.1. Bluetooth in Mobile Devices
8.2. Bluetooth 3.0 + High Speed (HS)
8.3. Bluetooth Low Energy (BLE)
8.4. Bluetooth Device Ecosystem Forecast
8.5. Wi-Fi in Mobile Devices
8.6. Primary 802.11 Protocols
8.7. 802.11n in Mobile Devices
8.8. Wi-Fi Device Shipment Forecast
8.9. NFC in Mobile Devices
8.10. Handset OEM Interest in NFC
8.11. Applications for NFC in Handsets
8.12. NFC and Wi-Fi Coexistence
8.13. NFC and Bluetooth Coexistence
8.14. NFC Device Shipment Forecast Summary
Section 9.
TOUCH SCREENS AND MOBILE DISPLAYS
9.1. Emerging Display Trends
9.2. Thinner and Lighter LCDs
9.3. Display and Touch Integration
9.4. Conductive Materials
9.5. ITO Replacements
9.6. Screen Technology Overview
9.7. LCD Thin Film Transistor
9.8. LCD In-plane Switching
9.9. OLED
9.10. OLED Advantages
9.11. OLED Disadvantages
9.12. Quantum Dot
9.13. Advantages
9.14. Disadvantages
9.15. Surface Acoustic Wave
9.16. Advantages
9.17. Disadvantages
9.18. Applications
9.19. Electrophoretic Display (E Ink)
9.20. EPD with Color
9.21. Advantages
9.22. Disadvantages
9.23. Electrowetting (Liquavista/Samsung)
9.24. Technology Benefits
9.25. Technology Challenges
9.26. Interferometric Modulation (Qualcomm Mirasol)
9.27. Advantages
9.28. Disadvantages
Section 10.
SMARTPHONES IN THE CONNECTED HOME
10.1. Apple AirPlay
10.2. Samsung AllShare
10.3. HTC Media Link
10.4. Standalone Applications and Devices
10.5. Digital Living Network Alliance
10.6. DLNA Certifications for Mobile Devices
10.7. Wi-Fi Alliance Wi-Fi Direct Certification
10.8. Market Drivers
10.9. Market Inhibitors
Section 11.
CELLULAR MODEMS
11.1. Future of Mobile Broadband Modems
11.2. New 3G and 4G Air Interface Protocols
11.3. Increased Network Operator Competition
11.4. Multi-mode Differentiation
11.5. Market Drivers
11.6. Market Inhibitors
Section 12.
ACCESSORIES FOR MOBILE DEVICES
12.1. Market Drivers
12.2. Increased Feature Penetration in Handsets
12.3. Increased Feature Penetration in Handsets
12.4. Legislation and Safety Concerns
12.5. High Margins
12.6. Handset Protection
12.7. Convenience, Comfort, Personalization
12.8. Market Inhibitors
12.9. Counterfeit Sales
12.10. Dominance of Manufacturing in China
12.11. Handset Fragmentation and Lifecycle
12.12. Accessories Market by Category
12.13. In-box Handset Accessories
12.14. Aftermarket Handset Accessories
Section 13.
COMPANY DIRECTORY
Section 14.
ACRONYMS
14.1. Sources and Methodology
14.2. Notes