
Mobile Business Applications and Services
Communications, Information Access, Computing, and Business Process Solutions
This study defines the five primary categories of mobile applications and services used on a handset for the business customer, and quantifies the market forecasts for customers, revenues and ARPUs in each category. The categories are: communications, information access, computing, integrated information access/computing and business process solutions. The communications category includes real-time communications and messaging. In addition to a discussion of the mobile applications and services, their technical enablers and key value chain participants, this report also assesses the value of mobile applications for standard business work tasks. This valuation helps readers understand better where mobile applications improve business processes, and establishes a baseline view of these applications and services for future evaluation at industry and functional levels.
What Questions Does This Report Answer?
- What categories of mobile applications and services are used by business customers?
- What are the forecasts for customer numbers, revenues and ARPUs for each category of application/service and for each region of the world?
- What are the forecasts for customers, revenues and ARPUs for voice and data services for each region of the world?
- What benefits do individual mobile applications and services offer for standard work tasks?
- What are the capabilities and technical enablers of applications and services in each service category?
- What are the business needs and business processes driving demand for mobile applications, and how do mobile applications provide value to businesses in these areas?
- Who are the key industry players?
Who Needs This Report?
- Wireless operators
- Device vendors
- Mobile business process solution companies
- Independent software developers
- System integrators
- Middleware vendors
- Financial community
