Product Information
Number of Pages: 54
Number of Tables, Charts and Figures: 13
Deliverable Formats: 
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Release Date: 1Q 2007
Product Code: RR-ULCH
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- Mobile Devices Research Service
- Wireless Handset Semiconductors Research Service
- Wireless Semiconductors Research Service
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Ultra Low Cost Handsets
Critical Considerations for Device Manufacturers, Semiconductor Vendors and Mobile Operators
It has been recognized that ULCH (Ultra Low Cost Handsets) are the key to the growth of mobile services in emerging markets. The developed markets’ high saturation rates mean that over 80% of new mobile phone subscribers in the next five years will come from emerging markets. Addressing the ULCH market has become imperative for handset manufacturers, semiconductor vendors and mobile operators if they are to gain market share and maintain stable revenues in the long run. However, it won't be possible for many players meet the desired price points for the ULCH market. This study analyzes and highlights the critical considerations, the major ‘dos and don’ts’, and the key success factors for the ULCH market.
What Questions Does This Report Answer?
- What are the key drivers and the latest trends influencing the market for ULCH (Ultra Low Cost Handsets)?
- What will be the impact of ULCH on the handset market?
- What vendors provide or will provide handsets for the ULCH market and what is their expected market share?
- Which sub-segments will develop within the ULCH market, and why ?
- What are the current and future feature sets that will be seen in the ultra low-cost handset segment?
- What are the critical considerations for handset manufacturers, semiconductor manufacturers and mobile operators in addressing the ULCH market?
- What is the impact of handset royalties on the ULCH market?
- What can be the impact of second-hand and grey market handsets on the ULCH market?
- How will the price points be met for the ULCH market?
- What is the Bill of Materials (BOM) for GSM and CDMA handsets for the ULCH market?
- Will addressing the ULCH market bring financial rewards, and what are the expected margins?
- What price level will Ultra Low Cost handsets reach by 2011?
Who Needs This Report?
- Handset manufacturers/vendors
- Semiconductor vendors
- Mobile operators and MVNOs
- ODMs and OEMs
- Mobile device operating system vendors
- Financial institutions involved with mobile communications
- Venture capitalists and other investors.