Motorola Mobile Devices Strategic Review

Performance, Strengths and Limitations of Motorola’s Mobile Devices Business

This Research Brief provides a strategic review of Motorola’s Mobile Devices Business. It highlights Motorola’s strategies for the handset market and assesses the company’s performance in recent years and quarters. It also provides comparison of Motorola’s performance to those of Nokia, Sony Ericsson, Samsung and LG. Key performance indicators including handset shipments, ASPs, and market-share, are broken down by region. Other topics include Motorola’s success factors and limitations, and the penetration of key features in handsets announced by Motorola in 2006.