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IPTV in China Analysis of the Chinese IPTV Market, Regulatory Environment, and Growth Potential Since 2005, IPTV has been a sizzling topic in the Chinese telco arena. IPTV is viewed by the Chinese government as the platform of choice, since it is aligned to its long-term plan of unifying broadband, Internet and television. However, as IPTV picks up speed in the Chinese domestic market, we see that its fate will depend not only on its X-factor, but also on the Chinese regulators. This study examines the Chinese regulatory and market environment for the IPTV industry. Topical discussions also include an overview of the technology issues, and the vendor environment What Does This Report Answer? What are the characteristics of cable digital and IPTV in China? How large is the VOD market? What is the broadband adoption rate? What are the market sizes for TV, cable TV, digital TV and IPTV? What is the market response to IPTV? What is the take-up for IPTV ? What are the drivers for growth? How do the key vendors’ IP STB models compare? Who controls the media industry in China? Who are the operators ? Who are the vendors? What issues are regulators facing? What issues are operators and vendors facing? What is hindering the growth of IPTV in the domestic market? How does IPTV compete with traditional TV? How have the IPTV deployment modes evolved over the years? What is the existing STB technology? How do STB vendors match up against one another? How are demands for new services changing the way STBs are deployed? Who Needs This Report? STB and CPE vendors Companies providing software/middleware solutions for STBs Telco/video service providers/operators Companies interested in entering the Chinese IPTV market Operators with interests in deploying triple-play solutions Regulators Financial Community Section 1. Executive Summary 1.1 The IPTV Evolution 1.1.1 The Chinese Regulatory Environment 1.1.2 The Media Industry 1.2 IPTV Classifications 1.2.1 IPTV to PC 1.2.2 IPTV to TV 1.3 Technology 1.4 Expansion of IPTV Trials Coverage 1.5 Top 3 Barriers to Growth 1.5.1 Regulatory 1.5.2 Content 1.5.3 Bandwidth 1.6 Future of IPTV 1.6.1 Technology 1.6.2 Coverage Section 2. MARKET ISSUES 2.1 Background 2.2 Definitions 2.2.1 IPTV 2.2.2 IPTV and Digital TV 2.3 Regulatory Environment 2.3.1 Responsibility of SARFT and MII in China 2.3.2 Regulatory Involvement in the IPTV Environment 2.3.2.1 Policies 2.3.2.2 Licenses Issued 2.4 Status of Domestic Media Industry 2.4.1 Government Involvement in the Media Industry 2.4.2 Media Groups (TV Stations) 2.4.3 The IPTV Development Milestone (core issues) 2.4.4 Issues Faced By SARFT 2.4.4.1 Diverging Interests 2.4.4.2 Proliferation of Unlicensed Operators 2.4.5 Telecom Operators 2.4.6 IPTV Equipment Providers 2.4.6.1 IP STB Vendors 2.4.7 The Business Model 2.5 Updates on IPTV Trials 2.5.1 Expansion of IPTV Trial to More Cities 2.5.2 China Netcom (CNC) 2.5.3 China Telecom (CTC) 2.5.4 Bundling Technique 2.6 IPTV to PC 2.6.1 Classification of IPTV-Licensed Companies 2.6.2 Market Size and Subscribers 2.6.3 IPTV to PC Business Models 2.6.3.1 Media Group Model 2.6.3.2 Content Aggregator Model 2.6.3.3 IPTV SP Model 2.6.4 Payment Channels 2.7 IPTV to TV 2.7.1 Overview of the Domestic Market Section 3. Technology Issues 3.1 Macro Environment in China 3.1.1 The Chinese Broadband Market 3.1.1.1 xDSL 3.1.1.2 FTTx 3.2 CATV and Digital TV 3.2.1 Relationship with Digital TV 3.3 Technology 3.3.1 IPTV Deployment Modes 3.3.1.1 Hangzhou Mode 3.3.1.2 Harbin Mode 3.3.1.3 Shanghai Mode 3.3.1.4 Jiangsu Mode 3.3.1.5 Guangdong Mode 3.3.2 IPTV Network Development in China 3.3.2.1 Telecom Networks Shift to Become IP Networks 3.3.2.2 IP Networks Shift to become Telecom Networks 3.3.2.3 Service Integration to Network Integration 3.3.2.4 Access Technologies Gets Diversified 3.3.2.5 IPTV Becoming Part of NGN Architecture Section 4. Key Industry Players and Competitive Landscape 4.1 Operators 4.1.1 China Telecommunications Corporation (CTC) 4.1.1.1 Vnet 4.1.1.2 IPTV 4.1.2 China Network Communications Corporation (CNC) 4.1.2.1 Tiantian Online 4.1.2.2 IPTV 4.2 Major IPTV Service Providers (SP) 4.2.1 China Central Television (CCTV) Internet TV 4.2.1.1 IPTV to PC 4.2.1.2 IPTV to TV 4.2.2 Shanghai Media Group (SMG) 4.2.2.1 IPTV to PC 4.2.2.2 IPTV to TV 4.2.2.2.1 Shanghai 4.2.2.2.2 Harbin 4.2.2.2.3 IPTV Lab 4.2.2.2.4 So, what’s next? 4.2.3 Southern Media Corporation (SMC) 4.2.4 China Radio International (CRI) 4.2.5 Oriental Broadband TV 4.2.6 Wuzhou Broadband TV 4.2.7 Jiuzhou Network 4.2.8 Tiantian Online 4.2.9 Archer Entertainment 4.3 Equipment Vendors 4.3.1 Alcatel Shanghai Bell 4.3.1.1 Demand for Multimedia Services 4.3.2 Huawei 4.3.3 ZTE 4.3.4 UTStarcom 4.4 Set-Top Box (STB) Vendors 4.4.1 DVN 4.4.2 Coship 4.5 TV Vendors 4.5.1 Changhong 4.5.2 TCL 4.5.3 Amoi 4.6 Platform Operators 4.6.1 Onewave 4.6.2 Shanda Interactive Entertainment Limited 4.7 So, What is Holding Back Growth of IPTV? 4.7.1 Regulatory 4.7.2 Content 4.7.3 Bandwidth 4.7.4 Technology 4.7.5 Quality of Service 4.7.6 User Habits 4.7.7 Prevailing Technologies 4.8 Outlook Section 5. Market Forecasts: Methodology 5.1 Broadband Subscribers 5.2 IPTV to PC/ TV Subscribers 5.3 IPTV to PC/ TV Service Revenue 5.4 IP STB Shipments Section 6. Company List Section 7. Acronyms Sources and Methodology Notes Tables and Charts Broadband Subscribers and VOD Users, Chinese Market: 2002 to 1H 2006 Broadband Subscriber Growth Domestically, China: 2002 to 3Q 2006 Broadband Subscribers and VOD Users, Chinese Market: 2002 to 1H 2006 Growth of Broadband Subscribers Domestically, China: 2002 to 3Q 2006 CATV Subscriber Growth Rates, China: 1999 to 2006 Digital Pay TV Premium Content Subscribers Growth, China: 2002 to 2006 Broadband Subscribers, China: 2006 to 2012 IPTV to PC/ TV Subscribers, China: 2006 to 2012 IPTV to PC/ TV Annual Service Revenue, China: 2006 to 2012 IP STB Shipments, China: 2006 to 2012 System Structure of Hangzhou IPTV Services provided by China Netcom’s IPTV system UTStarcom RollingStream Onewave IPTV System Architecture Cable Digital and IPTV Characteristics, China Broadband Subscribers and VOD User Metrics , China: 1H 2002 to 1H 2006 Broadband and ADSL Subscribers, 2002 to October 2006 TV, CATV, and Digital TV Subscriber Metrics, China: 1999 to 2006 TV, CATV, and Digital TV Subscriber Metrics, China IP STB Model Comparison, Coship, ZTE, and UTStarcom Broadband Subscribers, China, Forecasts: 2006 to 2012 IPTV to PC/TV Subscribers, China, Forecasts: 2006 to 2012 IPTV to PC/TV Annual Service Revenue, China, Forecasts: 2006 to 2012 IP STB Shipments, China, Forecasts: 2006 to 2012

Report Code: RR-CTTV Purchase this product Email this page Number of Pages: 66 Number of Tables, Charts and Figures: 10 Deliverable Formats: Price: Login Release Date: 1Q 2007 Brochure Download Login Table of Contents: HTML Download Related Press Releases: 2007.01.18 Research Report Telco TV Infrastructure

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