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Mobile Applications

Research Service

The Mobile Applications Research Service addresses the burgeoning market for mobile content and applications that was triggered by the introduction of Apple’s App Store in 2008 – but has now moved to a much broader set of players and stakeholders.

The service provides a comprehensive look at a variety of companies from device manufacturers and MNOs to platform vendors, storefronts and thousands of content developers who comprise the mobile app ecosystem.

The service includes both valuable quantitative data as well as qualitative insights for business professionals looking to harness the surging mobile app and content market.

This Service Covers the Following Technology and Market Issues:

  • Strategic and Quantitative Assessment of Mobile Application, Content Market Dynamics
    • Key trends, market sizing, market share analysis, forecasts, segmentation by technology standards, and regions
  • Content Trends
    • What are the emerging content services for consumers, including mobile video and TV, cloud services, music, social networking
  • Business Models
    • Paid, Free (ad-supported), Freemium