Enterprises hold vast amounts of data — typically available to employees on company premises only, via PCs connected to the company Intranet. But in a recent study by ABI Research, mobile line of business applications on the handset (mobile business process solutions) are liberating company-specific data for support of the mobile workforce. Over the next five years, application revenue in this service category will grow at a CAGR of over 102%.
Principal analyst Dan Shey says, “Two forces are driving development and availability of mobile line of business applications for the handset. Database vendors are supporting mobility strategies both internally and through the development of VAR communities; and businesses are requesting access and collection of company-relevant data on the mobile device. But these forces of supply and demand are only possible because of greatly improved handset capabilities and wireless broadband access.”
Field employees who need access to company-specific information and/or collect company-specific information as part of their jobs are best served by these applications and include employees in sales, repair and maintenance, transportation, healthcare, and protective service occupations. And because these services are offered on a subscription basis and can be hosted, both large and small companies can benefit from these applications.
Interestingly, ABI Research believes line of business applications will also drive the need for additional services. Shey continues, “Mobile data plan revenues will grow at a 29% CAGR over the next five years in large part due to mobile line of business application growth. More companies will see the benefits of mobile device management services as a cost-effective way to support LOB and other applications being used by their mobile workforce.”
In the recent study, Mobile Business Applications and Services, ABI Research provides a comprehensive view of the global market, describing and outlining the enablers for all mobile applications and services, including voice, video, and data applications. The study assembles data within five categories: Communications, Information Access, Computing, Information Access/Computing, and Business Process Solutions. Complementing the discussion is a review of value chain players, market activity, and relevant statistics. Market forecasts are segmented by revenue, customers, and ARPUs by mobile application, service category, and by region including North America, Europe, Asia-Pacific, Latin America, and Rest of World. The study forms part of the firm's Business Mobility Research Service and Mobile Devices Research Service, which include Research Reports, Research Briefs, Market Data, Online Databases, ABI Insights, ABI Vendor Matrices, and Analyst Inquiry Support.
Founded in 1990 and headquartered in New York, ABI Research maintains global operations supporting annual research programs, intelligence services, and market reports in broadband and multimedia, RFID and M2M, wireless connectivity, mobile wireless, transportation, and emerging technologies. For information, visit www.abiresearch.com, or call +1.516.624.2500.
|
