Since 1990, ABI Research has conducted a wide variety of custom research projects within our core connectivity markets. Our syndicated research is recognized globally as the go-to source for industry analysis and timely updates that enable our clients to stay ahead of the curve. This strong foundation enables us to deliver meaningful projects tailored to our clients' diverse needs, quickly and cost-effectively.

ABI Research offers four types of custom research:

Custom Forecasts

You may require modifications to our existing forecasts. Our analysts can develop more granular segmentation, extend the forecast range, or adjust our definitions to meet your own criteria. In addition, we can deliver custom forecasts at set intervals to provide consistent data for your internal planning purposes.

Past custom forecast projects include:

  • Segmenting regional forecasts into country-level data for the set-top box market
  • Developing a quarterly market share tracking service for a key semiconductor component in a triple-digit growth market
  • Preparing ongoing forecasts for key consumer electronic categories as input for a vendor's internal planning tools
Consulting

When additional analysis beyond the numbers is required, you may need a custom research report specifically tailored to your particular area of interest. Whether you're contemplating launching a new product, expanding to a new geographic or demographic market, or updating your annual business plan, we can help. We can provide due diligence reports, competitive assessments, industry trend analysis, regulatory overviews, and product viability and technology assessments.

Past consulting engagements include:

  • A complete demand assessment for a new active asset tracking technology
  • An analysis of the market for broadband routers in emerging markets
  • A market overview of the mobile payments space
Primary Research

Quantitative primary research allows the results of a survey sample to be projected out to a larger population allowing you to get a better understanding of the awareness, usage, behaviors, needs, and perceptions of your customers. Our in-house capabilities (programming surveys and data cross-tabulations, as well as the ability to perform multivariate analysis of the data) coupled with our analysts' subject matter expertise will provide you quality data with appropriate contextual analysis. ABI Research analysts can offer valuable and actionable insights into business plans and strategies, beyond what the numbers alone may indicate.

Our clients have come to us for the following custom primary research projects:

  • An assessment of user preferences regarding mobile broadband versus Wi-Fi
  • Customer attitudes regarding the deployment of femtocells
Client Engagement Days

With ABI Research as your strategic partner, you have access to our analysts, who (either in person or remotely via webcast) can assist your sales force, educate your clients and prospects, or strategize with your board members.

Recently, clients have leveraged our analysts on-site to:

  • Provide a market overview during a webinar hosted for a digital media company's partners
  • Facilitate a board meeting's brainstorming session on new market opportunites for a Wi-Fi startup
  • Present the state of the market to an established RFID company's board of directors

We will design a custom research product for you after we jointly quantify your issues and define your needs, allowing you to evaluate opportunities and continually move forward.